Answer:
The Customer Acquisition Cost for each customer in demographic group 1
The correct option is c
The Customer Acquisition Cost for Group 2
The correct option is b
Step-by-step explanation:
From the question we are told that
The marketing expenses per month for targeting the first group is
The marketing expenses per month for targeting the second group is
The number of customers for the demography of group 1 that will be attracted is N = 1000
The number of customers for the demography of group 2 that will be attracted is M = 1500
Generally the customer acquisition cost for group 1 is
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Generally the customer acquisition cost for group 2 is
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