C Reducing the financial risk for individual investors
Answer:
Explanation:
The journal entry to record the expenditure account is shown below:
Postage A/c Dr $100
Business lunches A/c Dr $150
Delivery fees A/c Dr $75
Office supplies /c Dr $25
To Petty cash A/c $350
(Being expenditure is recorded)
So, the debit petty cash account would not be considered as it is credited while passing the journal entry.
Answer:
D. "Great brands do more than just get attention, they make emotional connections."
Explanation:
In the given scenario the aim of Manuel Margolis was to catch attention of clients aged 18 - 35 years. However Kia Chin developed campaign is based on the slogan "Do What You Do in a Shadowleaf Shoe." Visuals depict men’s legs—different sizes, skin colors, etc.—walking, jogging, dancing, and otherwise moving in every type of Shadowleaf’s shoes. After running the ads, the Excellent Agency wins an advertising effectiveness award.
This initiative created an emotional connection with the customer where the visuals attracted them and the comfort of Shadowleaf shoes made them loyal customers.
So the best statement Kia Chin can tell Manuel is "Great brands do more than just get attention, they make emotional connections."
Answer:
Period costs
Explanation:
Period costs are Costs that are incurred in generating revenues during the period, but are not involved in the manufacturing process. These cost are not related directly to the production process. These costs cannot be capitalized on the company's balance sheet. They are expensed in the period in which they were incurred and are included in the financial statement during their assigned accounting period.
Answer:
1. 0.35%
2. 1.15%
Explanation:
The federal funds rate is the rate at which a bank can borrow funds from other depository institutions such as other banks and credit unions for overnight without collaterals. It is a very short term interest rate.
Discount rate at which the federal reserve system provides funds to commercial banks at the discount window. The federal reserve can control the money supply by changing the discount rate.
Here, in the given example, the federal reserve rate is 0.35%, as it is the rate at which the bank can borrow from other banks. While the discount rate is 1.15%, as this is the rate at which banks can borrow from the federal reserve.
