Look-alike Tasteeos sell for less price than the market-leading Cheerios brand. Cereal manufacturer has employed a cloner marketing strategy.
Cloner marketing strategy refers to creating a product by copying features of an already existing brand product. A manufacturer might copy the same features of distribution, production, labeling, ingredients, advertisement, and looks but the quality will differ from the leading brand.
Cloner is a parasitic marketing strategy that thrives on the investment of the major brand that another firm is copying to sell its products. To escape the copyright issue, these cloner firms make sure the name of the product is slightly different from that of the major brand.
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Answer:
D. Material requisitions authorize the transfer of materials from the production floor to the raw materials warehouse
Explanation:
Material requisitions doesnt authorize anything, just provides information
Answer:
3.15 times
Explanation:
Asset turnover = Sales revenue / Average total assets
Asset turnover = $1,135,420 / $360,600
Asset turnover = 3.15 times
Answer:
A) market interest rates are high and falling
Explanation:
Bonds and interest rates have an indirect relationship. When interest rates rise, bond prices tend to fall.
Bonds pay interests on a fixed rate. When market interest rates are rising, investors will prefer investing in other options due their high return as opposed to the fixed returns from bonds. Bonds become less attractive, leading to a decline in prices.
Buying Bonds when the interests are rising means buying at a cheaper rate. When interest rates start falling, bond prices will rise again due to their inverse relationship.
Capital gains occur when an investment is bought at a lower price and sold at a higher price. Buying bonds when interests rate is high and selling when interests are low will lead to capital gains.