Someone want to beat me up for free

Consumers who read, hear, or see the message sent by a source during the marketing communication process are referred to as rece

-BARSIC- [3]

In a marketing communication process, the class of consumers who read, hear and see the message sent by a source are known as the receivers.

In marketing, the communication process consists of nine elements including the sender, receiver, encoding, decoding, message, media, response, feedback and the noise

The element of marketing that read, hear, or see the message sent by a source during the marketing communication are the receiver because they decode and digest the message.

In conclusion, the consumers are called the receivers in a marketing communication process.

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8 0

3 years ago

Atkinson Construction assembles residential houses. It uses a job-costing system with two direct-cost categories (direct materia

Amiraneli [1.4K]

Answer:

Explanation:

Normal costing Actual costing

Assembly support cost $8,800,000 $8,400,000

Direct labor hours 220,000 200,000

Indirect Cost Rate $40 per DLH $42 per DLH

2.

Normal Costing Laguna Model Mission Model

Construction period Feb-June 2017 May-0ct 2017

Direct material costs $106,550 $127,450

Direct labor costs $ 36,250 $41,130

Direct labor-hours 970 1,000

Assmebly support cost $38,800

($40 x 970) $40,000

Total job cost $181,600 $208,580

Actual Costing Laguna Model Mission Model

Construction period Feb-June 2017 May-0ct 2017

Direct material costs $106,550 $127,450

Direct labor costs $ 36,250 $41,130

Direct labor-hours 970 1,000

Assmebly support cost $40,740

($42 x 970) $42,000

Total job cost $183,540 $210,580

Companies now do prefer normal costing than the actual costing, reasons are that the overhead rates are been known from the beginning of the year which is important for giving price estimates and checking the profitability of jobs.

5 0

3 years ago

Lew, an individual investor, sold 100 shares of Global Tech stock on Monday. Janice, another individual investor, purchased thos

jeyben [28]

Answer: Option D. Secondary Market

Explanation:

Secondary market is a marketplace where already issued shares and securities can be bought and sold by the investors. Secondary market is a market where investors buy shares or securities from other investors, and not from the issuing company. When a company issues its securities for the first time, it does it in the primary market. After the Initial Public Offering, those securities get available for trade in the secondary market. Stock markets such as the New York Stock Exchange (NYSE) and the NASDAQ are examples of the secondary markets.

8 0

3 years ago

30 points question is easy

White raven [17]

30 points question is easy

so?

3 0

2 years ago

Josie is interested in purchasing a computer and is overwhelmed by the many different models available. She decides to consult a

diamong [38]

Answer:

Central

Explanation:

From the question, we are informed about Josie who is interested in purchasing a computer and is overwhelmed by the many different models available. She decides to consult a magazine devoted to reviewing the quality of home computers. After reading a number of articles stating the pros and cons of each model, she decides on a computer. Josie has been persuaded to purchase this particular computer in this case, because of the central route to persuasion. Persuasion can be regarded as the act of making people to act or do something. The primary types are central route and peripheral route.

The central route to persuasion can be regarded as type of persuasion consisting of thoughtful consideration about the arguments i.e about the ideas as well as content of the message.once central processing starts by the receiver then the receiver has become active participant in the process of persuasion.The central route to persuasion make use of facts as well as information in persuading potential consumers.

4 0

3 years ago