Answer:
Micromarketing
Explanation:
Micromarketing consists of the maneuver of marketing levers aimed at modifying, increasing and influencing the buying behavior of the consumer in the store. The aim is to increase customer acquisition, retention, extention levels by providing a reward (benefit) or by simply direct marketing for information purposes only. In general, it is for very specific segment or target in order to develop or execute the strategies to do in the market.
By acquisition we mean the ability of the retail seller to acquire a new share of customers.
By retention is meant the ability to maintain this share of customers permanently over time.
By extention instead we indicate the increase in the quantities / volumes purchased at the retailer by the same consumers.
Micromarketing is therefore a sort of "micronization" of the marketing levers traditionally used. Consumer loyalty (store loyalty) is one of the main objectives, but there are also others that can be pursued equally, such as increasing the frequency of purchase of certain products, changing the composition of the receipt by stimulating category switching (exchange category) etc. It is also possible to support integrated marketing initiatives with the industry (think of a reward that stimulates the purchase of one product rather than another, of a specific brand rather than another, etc.).
Answer:
$6745
Explanation:
Given: Beginning inventory is 77 units at the cost of $19 per unit.
Purchased inventory is 476 units at $19 per unit.
Sales during the month is 355 units at $45 per unit.
Now, let´s find the cost of goods sold using LIFO method.
We know, LIFO method is Last in first out, which sell out inventory, which are most recently purchased. In a period of rising prices, LIFO inventory method tends to give the highest reported cost of goods sold.
As sales unit is 355 units.
Let´s take units from recent purchased inventory.
Cost of good sold= 
Hence, the cost of goods sold using the LIFO method is $6745.
Answer:
$481,000
Explanation:
Bond issue costs are either direct or indirect costs:
- direct costs include underwriting fees, listing fees, professional fees, compliance costs and other costs related to the IPO or APO (secondary issues), e.g printing costs
- indirect costs include underpricing costs (IPO pricing is too low) and loss of proprietary information
Total bond issue costs = $22,000 + $170,000 + $9,000 + $280,000 = $481,000
Answer:
(1) Shen spends $200 to purchase legal service from Rowan and Martin. Associates - Dollars
(2) Valerie spends $8 to order a mojito cocktail - Dollars.
(3) Shen earns $375 per week working for Little Havana - Inputs.
Explanation:
<em>(1) & (2) statements in the "Answer" above</em> are <em>purchase on cash </em>transactions. Hence, they imply the flow of <em>dollars</em> from the household to the firm.
<em>(3) statement in the</em> <em>"Answer" above</em> implies giving of <em>factor input labor services</em> by Shen to Little Havana. Hence, it indicates the flow of <em>inputs </em>from the household to the firm.
Answer:
reconciliate balance $ 22,388,675
Explanation:
bank statement: 18,835
deposits in transit 100,740
22,376,200
outstanding check
10189 (56,710)
10192 (15,365)
10193 (22,650)
10194 (12,375)
Adjusted balance: 22,388,675
checkbook balance: 22,385,105
interest earned 4,020
ATM card fees (450)
Adjusted balance: 22,388,675
Notes: For each statement we adjust for the unknown information.
The bank is unaware of the outstanding check and the deposit in transit. So we adjust for these concepts.
The company has no knowledge of the ffes and interest earned until receiving the bank statement so we must adjust for that amount.