Answer: No it is not.
Explanation:
Uber by first establishing itself and then fighting regulators leaves itself open to attack around the world. This is because the Regulators have the power to keep adjusting the laws that govern Uber if they feel that Uber has an unfair advantage or if it's existence is detrimental to the society. Uber has been accused many times of various infractions such as Tax Evasions and being a conduit through which crime can be committed because it did not conduct proper background checks.
Going back to the issue of taxes, if the regulators feel that Uber may be avoiding taxes, they could impose laws that either cause an increase in Uber prices or remove them from a location which can have a native influence on Uber's bottomline.
This approach is not good because regulators do not like being fought and will try to ascert dominance. It is simply not viable and this has been proven with Uber's many suspensions around the world.
Although the grapevine supplements what formal communication does not provide sometimes, and creates a sense of unity among employees, they should be wary due it carries partial information and it's more based on rumors; so it's not always trustworthy, especially when it comes to business, because important decisions depend on reliable sources to ensure favorable outcomes.
Answer:
The answer options to this question would be the following:
a) communication and orders
b) promotional mix
c) banners
d) content marketing
The correct answer is d) content marketing.
Explanation:
Content marketing is a marketing technique that is based on the generation of different content around a brand. The purpose of content marketing is to attract and retain those potential customers through relevant and valuable content.
Thanks to this marketing technique you can work the entire cycle of the user's purchase. In other words, the process a person goes through from the moment they realize they have a need until they decide to buy a product / service to solve it.