Answer:
c. demanding managerial requirements and limited competitive advantage potential that cross-business strategic fit provides.
Explanation:
An unrelated diversification can be defined as a situation in which an existing business or company enters or invest in an entirely new business or industry that do not have any similarity whatsoever with its original business or product line. For example, an automobile manufacturing company that decides to acquire or invest in a clothing or shoe business.
Hence, the two biggest drawbacks or disadvantages of unrelated diversification are demanding managerial requirements and limited competitive advantage potential that cross-business strategic fit provides.
Also, the difficulties in successfully managing a collection of unrelated different business and having minimal competitive advantage potential over its rivals in the industry that cross-business strategic fit provides is another disadvantage of unrelated diversification
Dave accepted a position as a salesperson for a company that markets its products in the B2B sector after years of selling to consumers. He'll probably discover the following when he thinks about his new responsibilities: industrial clients typically need more individualized attention than clients in the consumer sector.
What is the consumer market?
When people buy goods or services for their consumption rather than to resell them, such market is known as the consumer market. Consumer markets are generally made up of goods that individuals use daily.
What is B2B marketing?
Businesses that use B2B marketing concentrate on promoting their products or services to other businesses. B2B enterprises sometimes function in this way because they offer goods that are in high demand among other businesses alone.
Do consumers prefer personalization?
More than 76% of consumers claimed that receiving tailored messages was a significant motivator for them to consider a brand, and 78% claimed that such information increased their likelihood of making a second purchase.
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Answer with Explanation:
The introducing of newest technology would definitely have financial and operational implications. These implications are given as under:
Financial implications
- Cost Reduction: The operational costs would be reduced by investing in the newest technology which will make the cash flow position better with time.
- Benefits Lost Risk: It is possible that the investment might not bring value to the company because of any emergent problems, whose mitigation requires incurring of additional costs.
- Cost Advantage: The lower operational cost can drive higher sales because the company will be charging lower fare prices to its customer thus giving Cost Advantage.
- Investing in newest technology might not bring value to the company because it is not attracting potential customers but it might pay off later in the form of developed customer loyalty.
Operational implications
- Implementing a newest technology might improve the operational processes through which the customer go through, which would increase the customer satisfaction.
- Implementation problems of newest technology.
- Long term Customer retention will easy for the airline company due increased customer satisfaction.
- Operational efficiencies related to services will process the customer fastly saving the companies precious time wasted in these process thus reducing the future human resource cost.
- Using robots might bring adverse marketing because the people might think that the human resource are no more required and risks associated with the acceptance of technology due to cultural differences.
- Better Security systems would increase the security level and safety levels for the customers.
An overview within psychology that highlight the potential
for of human to be good and that is nature of human is Humanism. Observable actions of humans and nonhuman
animals it is also the scientific study of mind and behavior. Behavior is biological, but our behavior is
influenced by our interactions with others.