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ioda
3 years ago
5

When Canada Dry first introduced Wink soda in the 1960s, it used the slogan, "Join the cola dropouts." The purpose of this adver

tising campaign was most likely to: retain loyal customers act as reminder advertising move the cola into the maturity stage of its product life cycle get customers to try the new product support a mass marketing strategy
Business
1 answer:
algol [13]3 years ago
5 0

Answer:

The purpose of this advertising campaign was most likely to <u>get customers to try the new product</u><u>.</u>

Explanation:

Since Wink soda was a new product of Canada Dry, <u>it needed a catchy slogan to create awareness and invite customers to try out the product.</u>

The slogan "Join the cola dropouts", was one that told customers that <u>Wink soda was something different from cola, and should be given a try.</u>

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In companies that do not have "no lay-off" policies, the total direct labor cost for a budget period is computed by multiplying
kari74 [83]

Answer:

a. True

Explanation:

The formula to compute the total direct labor budget for the budget time period is shown below;

Total direct labor budget = Total direct labor hours required × direct labor wage rate

Through multiplying the direct labor hours required with the direct labor wage rate we can get the total direct labor budget and the same is to be considered

Hence, the correct option is a. True

4 0
3 years ago
The pay rates in the organization may not match the pay structure in the market when a company sets its pay rates based strictly
Grace [21]

There are discrepancies between the pay rates of a company and the pay structure in the market when a company sets its pay rates strictly based on a <u>pay policy</u><u> line</u>.

<h3>What is a pay rate?</h3>

A pay rate can be defined as a measure of the amount of money that is being paid by a company to its employees (workers) per period of work or unit of production, which is usually on a hourly, weekly, or monthly basis.

In business management, discrepancies would generally exist between the pay rates of a company and the pay structure in the market when a company sets its pay rates strictly based on a <u>pay policy</u><u> line</u>.

Read more on pay rate here: brainly.com/question/4443190

6 0
2 years ago
"In about 100 words, summarize the advantages and disadvantages of using a mall-style commerce service provider such as eBay Sto
son4ous [18]

Answer:

here are summarised  advantages and disadvantages of using mall style commerce service provider .

ADVANTAGES

  • it makes online payment processing very much possible
  • provision of internet connection
  • offering of free website hosting for ads display on there website
  • provision of shopping cart software's
  • one time set-up fee is being charged compared to other service provider who charges differently usually monthly fees.

DISADVANTAGES

  • Heavy online traffic,
  • Data mining is the  concept that is used to determine and discover  previously unknown  relationships among data

Explanation:

3 0
3 years ago
Read 2 more answers
The term ___________________ describes the proportion of deposits that the bankmust hold in the form of reserves that are not lo
antoniya [11.8K]

Answer:

reserve ratio

Explanation:

3 0
3 years ago
Plummer Industries purchased a machine for $43,800 and is depreciating it with the straight-line method over a life of 8 years,
tensa zangetsu [6.8K]

Answer:

$2,580

Explanation:

Depreciation = (Cost - Residual Value)/ Useful life

Yearly depreciation = ($43-800 - $3000)/8 = $5100

At the end of Year 5, total depreciation would be = $5100 X 5 = $25,500

Net book value at the end of year 5 = $43,800 - $25,500 = $18,300

Year 6, the extra ordinary repair that extended the useful life would be capitalized. Book value = $18,300 + $7,500 = $25,800

As 5 years have been expended, the remaining useful life would be 15-5 = 10 years

Depreciation expense year 6 = $25,800/10 = $2,580

7 0
3 years ago
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