Answer:
Technology
1. Data Scientist.
data scientists help organizations to solve vexing problems. Combining computer science, modeling, statistics, analytics, and math skills—along with sound business sense—data scientists uncover the answers to major questions that help organizations make objective decisions.
2. Web Developer.
web developers are responsible for designing and developing websites and website applications.
3. Software Developer.
Analyze users' needs and then design, test, and develop software to meet those needs. Recommend software upgrades for customers' existing programs and systems.
Explanation:
Answer:
The correct answer is letter "D": control.
Explanation:
The control phase of the marketing planning process involves comparing the activities that the advertising team has developed with the expected set of actions established. This phase is important to identify if the firm as a whole is meeting the desired performance or if there are adjustments necessary to be made.
Integrated pest management (IPM)
This is an agricultural approach that uses many different tactics to combat pest problems in crops.
Answer:
(1) To gain dominance in the Autonomous driving Technology.
(2) To utilize the vast network of drivers of Lyft to enhance the use of its technology
(3) To strategically place itself to compete favourably with other Autonomous driving Technology firms.
(4) To enhance its performance and profitability.
PART B
Lyft has a better transparent and user friendly application generally people trust their app in terms of pricing and trip duration.
LYFT HAS A BETTER REPUTATION THAN UBER WHICH HAS BEEN INVOLVED IN SERIES OF SCAMS IN 2017.
Explanation:
Waymo is a sister company to Google owned by alphabet inc., It is an autonomous driving Technology company with a state of the art Technology in the self driving cars.
Lyft is an American company which is involved in car lift,car hailing, car sharing etc services in major cities of the United States of America, it has developed a vast network of drivers and routes through out the United States.
The alliance between Waymo and Lyft was mainly to help both entities leverage on the competence of each party for the greater good of Both Companies.
C. Strategic channel alliance is a marketing channel arrangement is especially good for a firm to use in global marketing where the creation of marketing channel relationships is expensive and time consuming.
When you are in a strategic alliance or strategic partnership, you have an agreement between one another for objectives to be accomplished but still operating as independent entities. When one company partners with another company, knowledge and resources are usually gained to where one or both parties benefit.
