Integrated marketing communications (IMC): "Refers to the coordination of all promotional activities to produce a unified, customer-focused promotional message."
<h3>What is Integrated marketing communications
(IMC)?</h3>
IMC is described as "a planning process meant to ensure that all brand contacts for a product, service, or organisation received by a consumer or prospect are relevant to that person and consistent across time" by the American Marketing Association.
The importance of IMC are-
- To effectively deliver a single message to both potential and current end users, integrated marketing communication helps integrate all key marketing components.
- At a low cost, integrated marketing communication can significantly increase consumer brand recognition.
- Any marketing initiative that employs many channels is considered integrated marketing. For instance, you might see a commercial for a popular new doughnut flavour, then drive by the donut store and see posters of the donut.
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A buyer agrees to purchase real property by making monthly payments to the seller and then receiving a deed at a later point in time. such an agreement is known as a/an purchase-money mortgage.
What is purchase-money mortgage?
A purchase-money mortgage is a mortgage that the seller of home issues to the borrower as part of the sale of the property. This is typically done in circumstances where the buyer is unable to qualify for a mortgage through conventional banking channels. It is also known as seller financing or owner financing. In circumstances when the buyer is taking over, the seller's mortgage, and seller financing makes up the difference between the mortgage's outstanding balance and the property's sales price, a purchase-money mortgage may be employed.
What is one of the disadvantages of the purchase money mortgage?
One drawback is that you are still, and will continue to be, the home's legal owner. In the event that those buyers turn out to be dishonest, you can be left with damaged properties. Another drawback is that it could be challenging to evict or foreclose on a buyer who defaults on a loan.
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Answer:
D. 1965
Explanation:
The Civil Rights Act of 1964 is a civil rights and labor law in the United States of America that prohibits discrimination in employment, segregation in schools, and enforces the constitutional voting rights of the citizens.
The Civil Rights Act of 1964 was enacted by the 88th US Congress and signed into law on the 2nd of July, 1964 by President Lyndon B. Johnson.
The Equal Employment Opportunity Commission (EEOC) is a federal agency that was established by US Congress on the 2nd of July, 1965 based on the Civil Rights Act of 1964 so as to uphold and enforce all civil rights law against workplace discrimination by the employers or employees in the United States of America.
Equal Employment Opportunity Commission (EEOC) guidelines asserts that employers of labor wouldn't be held liable for national origin discrimination after implementing an "English-only" rule, if the employer can show that it is necessary for the following;
I. To communicate with customers who can speak English only.
II. To efficiently promote cooperative work assignments among teams (employees).
III. To enhance or facilitate safety during an emergency.
Answer:
When the treasury bonds are restricted to purchase it creates pressure on other securities and interest rates tend to move upwards.
Explanation:
When interest rates more upwards then cost of borrowing is increased. This increase in cost of borrowing creates pressure on the profits of private sector. The public sector benefits from this increase in interest rates. When government is in trouble and financing is limited then these measures are used to run the economy.