It looks like you go threw the list of selections with the chapters. And on the second paper with the boxes, you will write the situation in that chapter, or line of text. And in the box to the right you will write who the audience is in the specific chapter. And the next box you will write the message (meaning) of the chapter. And the last box write the "why in a text message" response. This response is your opinion.
Spoken word is when you talk to others and you do not write or keep track of anything. Written text is when you are taking notes and you keep track of things.