Complete question:
When Olga took over as facilities manager for Burlington Furniture Manufacturing, she was shocked to see the factory was still heated with a coal-fired boiler. She made an immediate decision to upgrade the heating system to something more efficient, and began to research available options. For Olga and Burlington Furniture, this represented a(n) ________ situation.']
A. generic buy
B. new buy
C. adapted buy
D. straight rebuy
E. modified rebuy
Answer:
For Olga and Burlington Furniture, this represented a new buy situation.
Explanation:
A new purchase is the first case in which a product is purchased. It is crucial for company suppliers to use their line of goods and lots of data to help the consumer make a good decision in this sort of purchasing situation.
A new buying scenario will take longer as testing, review and buying centre members must take a final decision.
A direct re-buy is typically an automated transaction where a manufacturer has a standing order every week or month for a set quantity of items.
Answer:
the contribution margin per unit is $5.75 per unit
Explanation:
The computation of the contribution margin per unit is shown below:
The Contribution margin per unit is
Contribution margin per unit= Contribution margin ÷ Sales units
= ($69,000 - $46,000 ) ÷ 4,000
= $5.75 per unit
Hence, the contribution margin per unit is $5.75 per unit
We simply applied the above formula so that the correct value could come
And, the same is to be considered
Answer:
For Dan, the demand is price inelastic
Explanation:
One of the factors tat affect the quantity demand for a product is the price of the product. According to the law of demand, at lower price more quantity of a product would be purchased than at a higer price, all other this being being equal.
Price elasticity of Demand (PED)
The extent to which a change in price will cause a change in the quantity demand for a product is called the price elasticity of demand. It measures the degree of responsiveness of quantity demand to a change in price.
It is calculated as
PED =% change in quantity demand / % change in price.
For Dan Newspaper , the price elasticity of demand
= 4%/8%
= 0.5
If the PED is greater than 1, the demand is price elastic
If the PED is less than 1 , demand is price inelastic
For Dan, the demand is price inelastic