Answer:
Explanation:
A marketing plan refers to the comprehensive document that outlines a company's overall marketing effort. It is a blueprint that outlines how a company will implement its marketing strategy, and how the company will utilize a combination of resources in order to achieve its business objectives. It is a company's a most important document because:
- It contains specific goals and objectives and outlines the precise strategies to be used in achieving them.
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It rallies the company's forces and resources for the marketing battlefield and therefore, dictates the role of Integrated Marketing Communications (IMC) in the marketing mix.
A marketing plan should always have the following:
- A situation analysis: normally this will include a market analysis, a SWOT analysis and a competitive analysis.
- Marketing strategy
- Sales forecast
- Expense budget.
Small companies can use bottom-up marketing to become big companies by creating an ingenious tactic they can use and building a strategy around it.
The elements of an advertising plan and an IMC strategy:
- The IMC strategy will be determined by how the marketer makes use of the creative mix.
The creative mix is composed of:
- The target audience
- Product concept
- Communications media, and
- The message.
The best method of allocating funds for a real estate development is the sales percentage, market share, objective task, empirical research
The type of companies that tend to use the percentage of sales method are companies that want to use a method that will cost them nothing and will provide a greater chance of success for future sales.
Answer:
D. $77,600
Explanation:
The $77,600 made to purchase equipment would be reported as a cash outflow in the investing activities section. This is because asset purchased such as equipment is an investment while the cash used to purchase the asset is regarded as cash outflow.
Dividends are recorded in the financing section, while cash paid for interest and paid to suppliers would be recorded in the operating activities.
Peace and prosperity may not flourish if we can find the one best way to divide existing resources among nations. Therefore, it is false.
<h3>What is prosperity?</h3>
Prosperity is flourishing, thriving, good fortune, and successful social status.
In this case, peace and prosperity may not flourish if we can find the one best way to divide existing resources among nations. It is about the effective utilization of resources.
Learn more about prosperity on:
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A. Bid/no bid decision
A "bid" is what contractors call their proposals, and in some cases it will not be worth it to even submit a proposal on a job. The stage where contractors decide if it is worth it is called bid/no-bid.
Answer:
1. c) b>d
d) c>g
2. No dominant strategy equilibrium is also a Nash equilibrium.
Explanation:
Payoff matrix are used in business as it represent the possible outcomes of the decisions made. In the given scenario player 1 and player 2 have different outcomes based on the game matrix. The player 1 will get best possible payoff when he falls in Top Left matrix. This is dominant strategy which must be Nash equilibrium.
