Answer:
Promotion
Explanation:
The four Ps of of the marketing mix are Pricing, Promotion, Place, and Product.
Integrated marketing communications is part of promotion.
Promotion is defined as the act of increasing awareness about a product or service to the target market with a view of increasing sales. It involves communication beneficial information of a product to the buyer.
Integrated marketing communications which is the process of employing all promotional tools to work in harmony.
Therefore it represents promotion in the marketing mix
Answer:
intangible assets
market value of assets
extra earning power
Explanation:
As an accounting principle, going concern value means the value of a business or its assets considering that the business will continue to operate in the reasonable future. This is the opposite to the value assigned to assets or businesses that are being discarded or liquidated.
When you are trying to valuate a company, you have to consider the fair market value of its assets, its intangible assets, and its earning power (its ability to make higher than average profits).
The past share price is not useful in determining the present of the company and the value of future investments cannot be included until the investments are carried out.
Answer:
Franchisee
Explanation:
A franchise business is a form of business arrangement where a business owners , who is known as the franchisor , sells the right to operate its business to another entity known as the Franchisee.
This business arrangement is legally binding an it gives right to the use of the business name , logo ,and model to third party retail outlet.
This explains the type of business arrangement that Sana is planning , considering the explanation given in the question.
If price changes by a larger percentage than quantity demanded (i.e., if demand is price inelastic), total revenue will move in the direction of the price change. ... Demand is unit price elastic, and total revenue remains unchanged. Quantity demanded falls by the same percentage by which price increases.
The main advantage<span> of a </span>grand jury<span> is that it provides a system for conducting a legally-binding "dry run" before a formal and protracted </span>criminal trial<span> takes place. </span>