Karina is aware that performances on Friday, Saturday, and Sunday are more popular than those on weekdays. As a result, her theater charges a higher price for weekend tickets. This is an illustration of dynamic pricing.
<h3>What role does pricing policy play?</h3>
Pricing rules help businesses maintain profitability by allowing them to sell various products differently. Your company may value having a well-defined pricing policy so that it may make price adjustments rapidly and capitalize on the strengths of its products in one or more areas. After the product is manufactured, pricing is an essential decision-making factor. The price of a product determines its future, its acceptance to buyers, and its return and profitability. It is a competitive tool. The goal of pricing for every company is to set an acceptable price for consumers while also allowing the producer to survive in the market. Every company is at risk of being pushed out of the market due to fierce competition and changes in client preferences and taste.
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