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olganol [36]
4 years ago
5

Jami is managing an extended advertising campaign for a local convenience store chain. The campaign includes a series of televis

ion, radio, and print messages. As part of monitoring the campaign, which of the following offers a good indicator of advertising effectiveness:
A. new advertising concepts.
B. the cost of the media buy.
C. the daily and weekly sales volume.
D. planned store expansions in similar markets.
E. past economic conditions
Business
1 answer:
alexandr1967 [171]4 years ago
6 0

Answer: (C) The daily and weekly sales volume

Explanation:

  According to the given question, the daily and weekly sales volume is one of the best indicator for checking the effectiveness of the advertising in an organization as it helps in measuring the various types of sales statistics on the basis of weekly or daily target.  

 By using the following ways we can monitoring the sales volume either daily or weekly basis are as follows:

  • By carefully monitoring the share
  • Analyzing the sales's result
  • Feedback from the customers
  • Place the data in graph format

    Jami is basically managing the advertisement campaign and  for the purpose of monitor this advertising campaign we basically analyzing the sales volume such as the product line,  sales region and also the product level.    

  Therefore, Option (C) is correct answer.

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Answer:

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<u>Government Created Monopoly</u>.

Patents protect the intellectual property of a person or entity and prevent others from taking it and using it without rewarding the people who came up with it. The owners of the parents are able to dictate the selling of the resource and as such have a monopoly over it. Patents are granted by the government which makes this a Government created Monopoly.

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<u>Ownership of Key Economic Resource</u>.

As early as 1902, De Beers controlled 90% of the world's diamond production and under the leadership of J P Morgan, consolidated control over the diamond industry. They controlled many mines and also bought diamonds from other producers allowing them to control the diamond trade. Even though their control has waned of late, they still control around 35% of the world's diamond production which is a very significant percentage.

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8 0
3 years ago
A firm just paid a dividend of $6 per share. Next year the dividend is expected to grow 8 percent, thereafter 10 percent forever
lawyer [7]

Answer:

26%

Explanation:

MV=Do(1+g)/(Ke-g)

Where MV is market value=$36

Do is current dividend per share=$6

g is growth rate=8%

Ke=?  

By putting above values we get;

36=6(1+.08)/(Ke-.08)

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3 years ago
To create a portfolio with duration of 4 years using a 5 year zero-coupon bond and a 3 year 8% annual coupon bond with a yield t
vovikov84 [41]

Answer:

One would have to invest 55%

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wZ = .5495

Explanation:

To properly understand the concept behind the above calculation, let us define some basic concept:

Portfolio:  This can be refereed to as a phrase in finance. It refers to the collection on investment that is being held by an investment company, a financial institution such as a bank ,persons or an individual.

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We should also recall that the formula for zero coupon bond as:

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5 0
3 years ago
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Answer:

8.76%

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Here

Rf is 5%,

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By putting values, we have:

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Ke = 14.6%

Now we will find new firm's cost of equity under 40% debt by simply multiplying it with the equity percentage:

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The correct option is B. Libraries and the registrar/bursar are examples of resources that may be accessible online.

You will converse with peers on the subjects covered in a session on the discussion board.

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7 0
1 year ago
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