Business Orientation: While traditional marketing is defined by customer orientation, entrepreneurial marketing is defined by entrepreneurial and innovation orientation. ... Entrepreneurs interact with customers through activities like personal selling and relationship marketing.
Entrepreneurial Marketing: 6 Characteristics of Entrepreneurial Marketing
Proactive Orientation: ADVERTISEMENTS: ...
Innovativeness: ...
Focus on the Customer: ...
Utilizing an Opportunity: ...
Risk Management: ...
Value Creation: A contemporary definition that meets the present scope in which entrepreneurial marketing is defined as: “The proactive identification and exploitation of opportunities for acquiring and retaining profitable customers through innovative approaches to risk management, resource leveraging and value creation.” Traditional marketing has many facets. For instance, it includes tangible items like print ads in magazines or newspapers, business cards. It can also include commercials on radio or TV, posters, brochures and billboards. Anything except digital ways to promote your brand is traditional marketing. The four main sources of entrepreneurial marketing ideas are the new markets for existing products, new products, turning ideas into business opportunities and innovative approaches to existing markets.
Answer:
- The corporation survives even if managers are dismissed.
- Shareholders can sell their holdings without disrupting the business.
Explanation:
Large corporations are not as easy to dissolve as other types of companies because they have other resources that are able to keep them going if they lose some. One of those resources could be a manager. Should a manager be dismissed, the corporation will survive and simply replaced the dismissed manager.
Also with such corporations, the shareholders can simply sell their shares and the business's operation will not be disrupted as the shareholders do not have any direct say over the day to day running of the business.
Answer:
e) Corporate Citizenship Moral Standard
Explanation:
Social responsibility is defined as the ethical framework that guides companies and individuals to give back to the environment in which they operate. It is a balance between pursuing economic benefits and protecting the ecosystem.
In this secanrio when the community started a protest because of the negative impact the factory would have, Meg's company promised to prevent and pay for any negative impact to the community. It also offers to build a community park to balance out the negative impact the factory might cause.
The moral used here is corporate citizenship moral standard. Where a company is ameliorating negative effect of its processes and also building a community park for the community
Answer:
c $4,450 U
Explanation:
The computation of the Variable overhead spending variance is shown below:
= (Standard variable overhead Rate × Actual Hour) - (Actual Rate × Actual Hour)
= ($12 × 400 units × 5.6 hours) - ($31,330)
= $26,880 - $31,330
= $4,450 Unfavorable
The (Actual Rate × Actual Hour) is also called as Actual variable overhead.
All other information which is given is not relevant. Hence, ignored it
