Answer:
Explanation:
segmentation increases costs. ... (iii) Promotion and distribution expenditures increase when separate programme are used for different market segments. (iv) When characteristics of a market segment change, investment made already might become useless.
Answer:anywhere you would think
Explanation:
If a test is being used to make a dichotomous decision (e. G. , suitable or unsuitable for the job), the cutting marks the point of decision.
<h3>What is the usefulness of cut off mark in a test?</h3>
cut off mark in a test is been used in the selection process after the test which is very important in the point of decision.
And this will be necessary to get the good hand for the job when the test is being used to make a dichotomous decision.
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I think it is Carry a risk of losing money (A)