Price anchoring is when potential buying rely on first price information about the commodity to buy. Price anchoring is used to create a price reference point when making decision as compare to old price. It also gives customers perception of future price.
Count by 10s after 27 so continue with 37, 47, 57 until you get past at least 100, which should be 8 times. Therefore it would take 8 weeks of allowance to reach $107
