Question

What happens if you have Param 1 in your ad, but there is no corresponding value at the keyword level?

Answer 1

Is a Bing ads Exam question.

The correct answer is:

Without it, the ad will exceed character limits

Source, explanation and more answers: https://www.certificationanswers.com/en/what-happens-if-you-have-param-1-in-your-ad-but-there-is-no-corresponding-value-at-the-keyword-level/

Answer 2

Without it, you at will no severe