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Paladinen [302]
3 years ago
9

Carlos owns a chain of retail electronic stores. He is evaluating how he allocates his firm's IMC budget. He receives offers fro

m a variety of advertising media, spends money on his firm's public relations efforts, and is considering electronic media alternatives. Carl must recognize that each IMC alternative
A. will stand on its own.
B. is part of the whole.
C. is part of noncommercial free speech.
D. is less important than stealth marketing.
E. is dictated by the nature of the supply chain.
Business
1 answer:
vampirchik [111]3 years ago
3 0

Answer:

Option B is correct

Explanation:

It is a part because it's effect is about improving awareness and changing attitude of the public towards the product or service but not really creating sales so it is viewed as a brand builder and this makes it a part of the whole imc project.

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Ashland Corporation estimates its manufacturing overhead costs to be $360,000 and its direct labor costs to be $400,000 for 2020
denis23 [38]

Answer:

Allocated MOH= $180,000

Explanation:

Giving the following information:

Manufacturing overhead is applied to jobs based on direct labor costs using a predetermined overhead rate.

The estimated manufacturing overhead costs are $360,000 and direct labor costs $400,000.

First, we need to calculate the MOH rate:

Estimated manufacturing overhead rate= total estimated overhead costs for the period/ total amount of allocation base

Estimated manufacturing overhead rate= 360000/400000= $0.9 per direct labor dollar.

The actual manufacturing labor costs for job 3 are $200,000.

Allocated MOH= Estimated manufacturing overhead rate* Actual amount of allocation base

Allocated MOH= 0.9*200000= $180,000

7 0
3 years ago
Zola just secured her first job after college, and she's heard that it's important to start investing for her retirement. She ca
Nata [24]

Answer:

IRA

Explanation:

8 0
2 years ago
Can someone please help me
nordsb [41]
Community college students can receive financial aid.

All other options are not true the term financial aid initially derived by the community colleges in order to provide funding to the students who cannot afford to study.
5 0
3 years ago
If the Federal Reserve were to change from an expansionary to a contractionary monetary
zzz [600]

Answer:

B) systematic risk

Explanation:

Federal Reserve changes in monetary policies affect the entire securities market hence considered a Systematic risk. It is also known as the Non-diversifiable risk ; it cannot be diversified away unlike stock specific or industry specific risk(unsystematic ) which can be eliminated through diversification.

Systematic risk is unavoidable and may be difficult to predict. Other examples include increase in long term interest rates, recessions or wars. Additionally, Investors are only compensated for systematic risk and not for diversifiable risk.

6 0
3 years ago
At the ________ level of an organization, functional managers focus on monitoring and controlling operational-level activities a
stellarik [79]

Answer:

A

Explanation:

Middle-level managers, or middle managers, are those in the levels below top managers. Middle managers' job titles include: General manager, Regional manager, and Divisional manager. etc.

Middle-level managers are responsible for carrying out the goals set by top management. Middle managers may also communicate upward, by offering suggestions and feedback to top managers. However, at the managerial level, of the organization, all functional managers, which are called the midlevel managers, focus on automation of the monitoring and controlling of the operational-level activities and provide information to higher levels of the organization. They in turn, they improve the organizational effectiveness.

5 0
3 years ago
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