When a consumer learns about a new product for the first time and makes a decision to try it, the consumer is engaged in the eva

Question

sergey [27]

3 years ago

11

When a consumer learns about a new product for the first time and makes a decision to try it, the consumer is engaged in the eva

luation of alternatives process. Group of answer choices True False

Business

1 answer:

victus00 [196] · Answer 1 · 2022-03-17T09:26:43+03:00

Answer:

<u>False.</u>

Explanation:

The correct answer is: When a consumer learns about a new product for the first time and makes a decision to try it, the consumer is engaged in the adoption process.

The adoption process can be defined as the stage of consumer behavior, which he decides to adopt / buy a product. This step occurs when the judgment of the characteristics of the product in question produces positive results for the consumer.