A marketing plan includes this marketing objective: "Create positive feelings about our brand." What is the main problem with th
2 answers:
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Answer:
$29,390
Explanation:
For computing the total cost first we have to determine the variable cost per customer and the fixed cost which is shown below:
Variable cost Per Customer is
= (High total cost - low total cost) ÷ (high number of customer served - low cost of customer served)
= ($28,934 - $28,241) ÷ (14,100 - 11,214)
= $0.24
Now
Fixed cost is
= High cost - (high number of customer served × variable cost per customer)
= 28,934 - (14,100 × 0.24)
= $25,550
So, the total cost for 16,000 customers is
= Fixed cost + variable cost
= $25,550 + (16,000 × $0.24)
= $29,390
