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natta225 [31]
4 years ago
5

A marketing plan includes this marketing objective: "Create positive feelings about our brand." What is the main problem with th

is objective?
a. It does not meet legal requriements.

b. It doesn't name the target market.

c. It is not specific and measureable.

d. It is not something the marketer can achieve.
Business
2 answers:
Aleksandr-060686 [28]4 years ago
7 0

c. It is not specific and measureable.

Over [174]4 years ago
4 0
I think is C.
it is not specific and measurable.
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Regarding the statute of limitations on additional assessments of tax by the IRS, select the applicable date in each of the foll
-Dominant- [34]

Answer:

A) The income tax return for 2018 was filed on March 3, 2019. The three-year statute of limitations will begin to run on:

  • April 16, 2019 (the next day after the tax deadline)

B) The income tax return for 2018 was filed on August 13, 2019. The statute of limitations will begin to run on:

  • August 13, 2019 (the same day the taxes were filed)

C) The income tax return for 2018 was prepared on March 31, 2019, but was never filed. Through some misunderstanding between the preparer and the taxpayer, each expected the other to file the return. The statute of limitations:

  • If the taxes were not filed, then the statute of limitations cannot begin to run.

D) The income tax return for 2018 was never filed because the taxpayer thought no additional tax was due. The statute of limitations:

  • If the taxes were not filed, then the statute of limitations cannot begin to run.

3 0
4 years ago
Two companies are financed as follows: X Co. Y Co. Bonds payable, 9% issued at face $5,000,000 $3,000,000 Common stock, $25 par
BartSMP [9]

Answer:

The Earnings per Share on Common Stock X Co. $ Y Co is $9.15 and $10.05 respectively.

Explanation:

To compute the earning per share, first we have to calculate the net income and number of outstanding shares.

In mathematically,

Earning per share = Net income ÷ Number of outstanding shares

where,

Net income = Income before bond interest and income taxes - interest - tax

where,

Interest = Bonds × Rate

Tax = income tax rate × remaining balance

whereas, number of outstanding shares = Common stock ÷ price of shares

So,

For X,

The net income is =  $2,280,000 - ($5,000,000 × 9%) - (40% of remaining balance)

= $2,280,000 - $450,000 - $732,000

= $1,098,000

And, Number of outstanding shares = 3,000,000 ÷ $25 = 120,000

So, Earning per share for X is

= $1,098,000 ÷ 120,000 = $9.15

For Y,

The net income is =  $2,280,000 - ($3,000,000 × 9%) - (40% of remaining balance)

= $2,280,000 - $270,000 - $804,000

= $1,206,000

And, Number of outstanding shares = 3,000,000 ÷ $25 = 120,000

So, Earning per share for X is

= $1,206,000 ÷ 120,000 = $10.05

Hence, the Earnings per Share on Common Stock X Co. $ Y Co is $9.15 and $10.05 respectively.

3 0
3 years ago
Companies such​ as IBM, Walmart, and Google now look beyond economic gain​ and, in their marketing​ strategies, they also consid
sveticcg [70]

Answer:

The societal marketing concept                

Explanation:

Societal marketing refers to the marketing idea that maintains that a firm should make creative decisions not only through taking into account the needs of customers, the criteria of the corporation, but also the lengthy-term interests of society.

The principle of societal marketing holds that the role of the company is to assess a target market's desires, wishes and preferences and to produce the desired satisfactions more effectively and efficiently than rivals in a manner that maintains or improves the very well-being of all individual consumers and general society.                  

5 0
4 years ago
How much must be deposited today into the following account in order to have 35000
almond37 [142]

Answer:

$21,691.43

Explanation:

We are to determine the present value of 35,000

the formula for determining present value is :

PV = FV (1 + r)^-nm

FV = Future value  

P = Present value  

R = interest rate = 8%/ 12  

N = number of years

m = number of compounding = 12

35,000( 1 + 0.00667)^-72 = $21,691.43

8 0
4 years ago
Mills Corporation acquired as a long-term investment $230 million of 8% bonds, dated July 1, on July 1, 2021. Company management
frosja888 [35]

Answer:

1) July 1, 2021, bonds purchased at a premium

Dr Investment in bonds 230,000,000

Dr Premium on bonds 30,000,000

    Cr Cash 260,000,000

Sine the price paid for the bonds was higher than the face value, they were purchased at a premium.

2) December 31, 2021, coupon payment received from investment in bonds

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    Cr Premium on bonds 1,400,000

amortization of bond premium = (260,000,000 x 3%) - 9,200,000 = -1,400,000

3) investment in bonds balance = $260,000,000 - $1,400,000 = $258,600,000

4) January 2, 2022, bonds sold

Dr Cash 270,000,000

    Cr Investment in bonds 230,000,000

    Cr Premium on bonds 28,600,000

    Cr Gain on sale of investment 11,400,000

Gain on sale = selling price - carrying value of investment = $270,000,000 - $258,600,000

3 0
4 years ago
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