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natta225 [31]
3 years ago
5

A marketing plan includes this marketing objective: "Create positive feelings about our brand." What is the main problem with th

is objective?
a. It does not meet legal requriements.

b. It doesn't name the target market.

c. It is not specific and measureable.

d. It is not something the marketer can achieve.
Business
2 answers:
Aleksandr-060686 [28]3 years ago
7 0

c. It is not specific and measureable.

Over [174]3 years ago
4 0
I think is C.
it is not specific and measurable.
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Answer: $3000

Explanation:

Based on the information given, the amount of loan that Milly needs will be the addition of the down payment and the cash allowance and this will be:

= Down payment + Cash allowance

= $2500 + $500

= $3000

Molly needs a loan of $3000

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Suppose two successive levels of disposable personal income increases from $16 to $21 billion and the change in consumption spen
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Answer: 0.4

Explanation: MPC, that is, marginal propensity to consume is used to quantify the consumption induced. As we know that, MPC is calculated as follows :-

MPC\:=\:\frac{Chane\:in\:consumer\:spending}{change\:in\:income}

MPC\:=\:\frac{2}{21-16}

MPC\:=\:\frac{2}{5}

                 = 0.4

5 0
3 years ago
December 31, Year 1, the Loudoun Corporation estimated that 3% of its credit sales of $112,500 would be uncollectible. Loudoun u
allochka39001 [22]

Answer:

A. NA = NA + NA NA -NA = NA NA NA

Explanation:

As Year 2 the customer paid Loudoun the $1,050,which was written off On April 4, Year 1.

Therefore, the following journal entries to record the transaction.

Accounts receivable                     debit $1,050

Allowance for doubtful accounts credit $1,050

To record reinstatement of accounts receivable.

Cash                           debit $1,050

Accounts receivable credit $1,050

As one asset account is increase and another asset account is decreased.

7 0
3 years ago
A performance rating error in which the rater tends to give employees either extremely high or extremely low ratings is referred
victus00 [196]
D. leniency is based on when somebody rates an employee too high. Strictness error is when somebody was rated very very low.
3 0
3 years ago
You are given the following information concerning Parrothead Enterprises: Debt: 9,300 7.4 percent coupon bonds outstanding, wit
Law Incorporation [45]

Answer:

a. Cost of debt = 5.03%.

b. Cost of equity = 11.47%

c. Cost of preferred stock = 4.90%

Explanation:

a. Calculation of cost of debt

The bond's Yield to Maturity is the before tax cost of debt and it can be calculated using the following RATE function in Excel:

YTM = RATE(nper,pmt,-pv,fv) * 2 .............(1)

Where;

YTM = yield to maturity = ?

nper = number of periods = number of semiannuals to maturity = Number of years * Number of semiannuals in a year = 21 * 2 = 42

r = semiannual coupon rate = Annual coupon rate / 2 = 7.4% / 2 = 0.074 / 2 = 0.037

pmt = semiannual coupon payment = semiannual coupon rate * Face value = 0.037 * $2,000 = $74 = 74

pv = present value = quoted bond price = 108.75% * fv = 108.75% * 2000 = 2,175 = 2175

fv = face value or par value of the bond = 2000

Substituting the values into equation (1), we have:

YTM = RATE(42,74,-2175,2000) * 2 ............ (2)

Inputting =RATE(42,74,-2175,2000)*2 into excel (Note: as done in the attached excel file), the YTM is obtained as 6.62%.

Therefore, we have:

After tax cost of debt = YTM * (100% - Tax rate) = 6.62% * (100% - 24%) = 5.03%

Therefore, cost of debt is 5.03%.

b. Calculation of cost of equity

Based on the information in the question, the return on equity can be calculated using the dividend discount model and capital asset pricing model (CAPM) formulae.

b-1. Using the dividend discount model formula, we have:

P = D1 / (r – g) ………………………. (3)

Where:

P = Common stock selling price per share = $66.40

D1 = Next year dividend = $4.60

r = return on equity = ?

g = dividend growth rate = 5.4%, or 0.054

Substituting the value into equation (3) and solve for r, we have:

66.40 = 4.60 / (r – 0.054)

66.40(r – 0.054) = 4.60

66.40r - 3.5856 = 4.60

66.40r = 4.60 + 3.5856

66.40r = 8.1856

r = 8.1856 / 66.40

r = 0.1233, or 12.33%

b-2. Using CAMP formula, cost of equity can be calculated as follows:

Return on equity = Risk free rate + Stock beta(Expected return – Risk free rate) = 4.55% + (1.09 * (10.1% - 4.55%)) = 10.60%

b-3. The cost of equity can therefore be calculated as the average of the returns of equity from the two formulae is as follows:

Cost of equity = (12.33% + 10.60%) / 2 = 11.47%

c. Calculation of cost preferred stock

Note that since the preferred stock selling price per share is $95.90, it indicates that it par value is $100 and is being sold at a discount. Therefore, we have:

Cost of preferred stock = (Preferred stock dividend rate * Preferred stock par value) / Preferred stock selling price per share = (4.70% * 100) / 95.90 = 0.0490, or 4.90%

Download xlsx
4 0
3 years ago
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