The two trends that influenced global marketing in the last decade were:
- Formal economic integration.
- Free trade between nations.
Global marketing can be defined as a management strategy for organizations that also market their products and services in foreign countries.
Globalization has enabled formal economic integration and free trade between nations, and has created the possibility for companies to increase their profitability and market share.
As an example, we can mention the fast-food chain <em>Mc Donalds,</em> which has a presence almost all over the world, but which adapts its burgers according to local habits.
Therefore, a global company must adopt global marketing, that is, adapt to local customs, culture and preferences for the business to be successful.
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Answer:
Explanation:
Games on school property redirect the attention of the students to the games, instead of learning. They cause further disobedience and will often be snuck out to play during class. The students will be distracted and will not learn anything from the time spent in school.
Explanation:
Accounts receivable is money owed to a company by its debtors.
Account payable amounts due to vendors or suppliers for goods or services received that have not been yet paid for.
A rock-climbing school faces two demand curves. The demand by local residents is Q = four hundred - zero.fivep and the demand by others is Q = five hundred - zero.fivep. The marginal costs of serving either local residents or other are constant at one hundred dollars. If the rock-climbing school system third-degree price discrimination, It will charge local citizens and others a price of four hundred fifty dollars and five hundred fifty dollars, respectively.
Answer:
There could be many reasons to this, there could be many possible reasons, managers need to carefully analyse what might be the cause.
Job advertisement might not be posted in the appropriate newspapers, websites and magazines. Here IBM human resource manager needs to find the most appropriate sources to put the ads.
IBM might not getting the right candidates because the current candidates might positing some negative reviews about its working conditions, here managers need to address this issue properly but figuring out the actual root cause for this problem.
IBM might not presenting the idea of diverse workforce in their recruiting advertisement, here they need to show diverse workforce in their hiring ads.
