Answer: a drip campaign
Explanation:
The example used by Auto-Manufacturing Company in the above scenario is a drip campaign.
Drip marketing is refered to as an email marketing strategy whereby several mails are sent out to customers at a particular time period. It is used to keep in touch with the customers and also nurture leads.
Answer:
e. $111,000
Explanation:
Absorption costing income for year 3 = Income under variable costing - {Beginning inventory (units) * Fixed manufacturing overhead per unit} + {Ending inventory (units) * Fixed manufacturing overhead per unit}
Absorption costing income for year 3 = 115,000 - (500*8) + (0*8)
= 115,000 - 4,000 + 0
= $111,000
Answer:
D) The general guidelines for the new Clearly Clean contact solution advertising comes from Marco's team, but Tanvi is allowed to design campaigns that will appeal to the local market.
Explanation:
A transnational model represents a compromise between local autonomy and centralized decision making. The organization seeks a balance between the pressures to integrate globally and response from a local audience.
Generally, in a transnational organization, there are central guidelines for the company which can be adjusted by national representatives to suit local regulations and demand.