Question

Clorox sells five major product lines including cleaning, household, lifestyle, professional, and international. Together the product lines make up Clorox's ________.

Answer 1

Answer:

Product Mix

Explanation:

Product Mix -

It refers to the complete type of products that are offered by a particular company to the consumers , is referred to as product mix .

It is also known as product assortment .

For example a chocolate manufacturing company offers a wide range of chocolates of various shapes , size , flavours , is referred to as the product mix of the company .

Hence , from the given scenario of the question ,  

The correct answer is product mix.

Answer 2

Answer:

Product mix

Explanation:

The product mix also called the product assortment. This is about to offer a total number of the product by the company to its customer. The company can sell multiple of the product to its customer. The product can be identical like dish wash liquid and bar soap. This is the subset of the marketing mix. It is also the product of the business model.  

The product has  

• Width
• Lenght
• Depth  
• Consistency

Clorox product lines are the example of product mix.