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algol13
3 years ago
5

As You Like It Inc. customizes its offers to each individual consumer. This practice of tailoring products and marketing program

s to suit the tastes of specific individuals and locations is referred to as ________ marketing.a. nicheb. massc. differentiatedd. undifferentiatede. micro
Business
1 answer:
scoray [572]3 years ago
4 0

Answer:

Micro marketing

Explanation:

The act of tailoring stuff for each individual customer is called micro marketing. It is designed to satisfy a small section.

If the product were not tailor made (same for all) yet targeted to a very selected section of the market, it would have been niche marketing.

The aspect of 'tailoring' products for the individuals is what differentiates between niche and micro marketing.

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