1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
algol13
4 years ago
5

As You Like It Inc. customizes its offers to each individual consumer. This practice of tailoring products and marketing program

s to suit the tastes of specific individuals and locations is referred to as ________ marketing.a. nicheb. massc. differentiatedd. undifferentiatede. micro
Business
1 answer:
scoray [572]4 years ago
4 0

Answer:

Micro marketing

Explanation:

The act of tailoring stuff for each individual customer is called micro marketing. It is designed to satisfy a small section.

If the product were not tailor made (same for all) yet targeted to a very selected section of the market, it would have been niche marketing.

The aspect of 'tailoring' products for the individuals is what differentiates between niche and micro marketing.

You might be interested in
1. Prepare a journal entry showing the transfer of Job 102 into Finished Goods Inventory upon its completion. 2. Prepare the jou
laiz [17]

Answer and Explanation:

Before recording the journal entries first we need to do the computations which are shown below:

The predetermined overhead rate is

= $420,000 ÷ 60,000 machine hours    

= $7 per machine hour  

Now

<u>Particulars                       Job 101   Job 102    Job 103   Total  </u>

Direct materials used     19,200      14,400      9,600     43,200  

Direct labor                     28,800    11,200        9,600     49,600  

overhead applied           7000        28000      14000     49000  

total                                  55,000     53,600     33,200   141,800  

                                        COGS   Finished WIP

Now the journal entries are as follows

1 Finished goods inventory  $53,600  

      To Work in process inventory   $53,600

(Being the transfer of job 102 is recorded)

2a) Cost of goods sold  $55,000  

             To Finished goods inventory $55,000

(being the cost of goods sold is recorded)  

2b) Cash $60,000  

             To sales revenue $60,000

(being the sales revenue is recorded)  

3) Manufacturing overhead $4,000  ($49,000 - $45,000)

                   To Cost of goods sold $4,000

(Being the balance of the manufacturing overhead is recorded)

7 0
3 years ago
In an effort to increase customer loyalty, management at Phat International has worked to create a personal dialogue with their
STALIN [3.7K]

Answer: Appropriate/accurate relationship marketing

Explanation:

Relationship marketing refers to the scenario where producers build a bonding with customers in rider to improve services they offer to the customer and producing high quality products based what the customers demand for. The aim of these marketing strategy is to maintain existing customers who can recommend potential customers to use the product, also they are other services attached like Promo and bonuses which are used to encourage consumers. Phat strategy used on his customers is known as Accurate relationship marketing.

5 0
4 years ago
What is an increase in competition likely to do to the demand?
natulia [17]
The demand will decrease because there will be more suppliers so it will become easier to acquire. (Comment if you have any questions!!)
7 0
3 years ago
How have companies worked to overcome the lack of engagement employees might feel due to changing work environment?
MAVERICK [17]
D. All the above is the correct answer
3 0
4 years ago
Read 2 more answers
Inside Out, Company designs custom showroom spaces in interior design marts across the country. The following data pertain to a
Blizzard [7]

Answer:

A. The overhead rates for each activity using ABC would be as follows:

overhead rate Client Consultation is 170 per Contact Hour

overhead rate Drawing is 80 per Design Hour

overhead rate Models is 1.40 per Square Foot

overhead rate Supervision is 180 per day

overhead rate Billings is 360 per job

B. The Assignment of costs to a 3,000 square foot job that requires 70 contact hours, 20 design hours, and 14 days to complete would be as follows:

Assignment of Overhead Costs for Job Client Consultation is $11,900

Assignment of Overhead Costs for Job Drawing is $1,600

Assignment of Overhead Costs for Job Models is $4,200

Assignment of Overhead Costs for Job Supervision is $2,520

Assignment of Overhead Costs for Job Billings is $360

Explanation:

A. In order to calculate the overhead rates for each activity using ABC we would have to make the following calculation:

overhead rate Client Consultation=amount/Volume of Allocation Base

overhead rate Client Consultation=$127,500/750=170 per Contact Hour

overhead rate Drawing=$96,000/1,200=80 per Design Hour

overhead rate Models =$21,000/15,000=1.40 per Square Foot

overhead rate Supervision =$40,500/225=180 per day

overhead rate Billings =$54,000/150=360 per job

B. The Assignment of costs to a 3,000 square foot job that requires 70 contact hours, 20 design hours, and 14 days to complete would be calculated as follows:

Assignment of Overhead Costs for Job Client Consultation=70 Contact Hours*170=$11,900

Assignment of Overhead Costs for Job Drawing=20 Design Hours*80=$1,600

Assignment of Overhead Costs for Job Models=3,000 Square Feet*1.40=$4,200

Assignment of Overhead Costs for Job Supervision=14 Days*180=$2,520

Assignment of Overhead Costs for Job Billings=1 Job*360=$360

6 0
3 years ago
Other questions:
  • How should we market the new product line?
    8·1 answer
  • Restaurant pagers reduce wait time for customers, true or false?
    7·1 answer
  • When you purchase an item in a store you may be charged
    9·2 answers
  • What kind of skinny jeans does tom delonge wear?
    13·1 answer
  • A National Geographic Channel special, Inside North Korea, reported on Dr. Sanduk Ruit's humanitarian mission to North Korea, on
    8·1 answer
  • sam bought 6 cookies from a bake sale for $3.00. how much did each cookie cost? how much would it cost to buy 10 cookies?
    14·2 answers
  • Esther and Ebenezer produce hamburgers and hot dogs. Esther can produce six hamburgers per hour or four hot dogs per hour. Ebene
    12·1 answer
  • ___________ are the benefits gained by firms that are the first to enter new markets, establish brand identity, and/or adopt new
    10·1 answer
  • You have been offered a unique investment opportunity. If you invest $10,000 today, you will receive $500 one year from now, $1,
    8·1 answer
  • If consumers expect prices to increase in the future, they would ________ their demand for an item now.
    12·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!