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Over [174]
3 years ago
5

What are consumer motives?

Business
1 answer:
Marrrta [24]3 years ago
3 0

Explanation:

The motivation for consumption comes from individual needs and desires, which may occur consciously and unconsciously. To meet their needs and wants, people identify and buy products and services that are compatible with their satisfaction.

There are several surveys and studies that seek to identify consumer behavior and explain how the purchasing decision process occurs. One of the most widespread theories in the world is Maslow's theory, which presented a hierarchy of needs that aims to identify a priority system of human needs satisfaction, divided into five parts, which are arranged in order of importance:

  1. physiological,
  2. safety,
  3. love,
  4. esteem and
  5. self-actualization

This theory is of great relevance to help marketers target their strategy according to the priority and need of individuals, including in their campaigns messages that send the consumer a sense of urgency for the product or service, directing marketing communication to the bottom of the hierarchy, which is the consumer's priority.

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Your younger sister needs $50 to buy a new bike. she has opened a lemonade stand to make the money she needs. your mother is pay
Elis [28]

Elastic demand means that consumers are sensitive to price and that increased prices can lead to lower sales. There isn't enough information to fully answer this question. We don't know how elastic the demand is. If the demand is only slightly elastic, the increased price and lower demand could still equal higher profits.

5 0
3 years ago
Outdoor Company is located in Kirkland, Washington, where the city and the state have minimum wage laws. Outdoor pays its starti
Mademuasel [1]

Answer: the highest of the minimum wages.

Explanation:

The company will have the pay the minimum wage that is the highest because they are under the authority of all three governments and paying the highest minimum wage would ensure that they automatically follow the minimum wages set by the other two authorities.

For instance; the federal minimum wage is $7.25 per hour, the state minimum wage is $10 per hour and the city minimum is $12 per hour. When the company pays $12 an hour, they would be adhering to the city minimum and automatically adhering to the Federal and State minimums as well.

7 0
3 years ago
A manager who focuses on one part of the organization, such as production, without considering the impact on marketing or sales
oee [108]

Answer:

The manager does not understand the contingency view.

Explanation:

The manager who focuses only on one part of the business then will not understand the contingency view. Here, the contingency view refers to the behavior of the manager to lead every situation or problem in the company. Therefore, to make a decision it is required to focus on all parts of the organization. Since in the question it is given that the manager focus only on one part of the company that means he will be unable to understand every situation of the company.

3 0
3 years ago
Fairway's april sales forecast projects that 7,400 units will sell at a price of $11.90 per unit. the desired ending inventory i
Marianna [84]
Purchases = Sales units + Closing inventory - Beginning Inventory
                  = 7,400 + (2,400 * 120%) - 2,400
                  = 7,800 units
6 0
3 years ago
Average fixed cost is equal to a.total fixed cost divided by quantity. b.marginal cost minus average total cost. c.quantity divi
Yuliya22 [10]

Answer:

e.a and d

Explanation:

Average fixed cost = Total fixed cost / quantity

Total cost is cost that does not vary with production e.g. rent

Average fixed cost is fixed cost per unit produced.

Average fixed cost = average total cost - average variable cost

I hope my answer helps you

6 0
3 years ago
Read 2 more answers
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