Question

Harvey is an auto dealer at Vonga Automobiles. As part of his team, he is required to directly call potential customers and convince them to buy the products of the company. He is very persuasive while communicating with his customers. In this scenario, Harvey works for a company that adopts a _____

Answer 1

Answer: Sales orientation

Explanation:

A firm that makes use sales orientation is focused on making its products and services very good and affordable. When a sales orientation strategy is adopted, the goal is to sell many goods and services without the firm worrying about marketing to its target audience.

The idea is that by making a product or service that is superior and being sold at the right price, which is combined with aggressive sales tactics, firms can convince people to purchase whatever they are selling. With the explanation, we can infer that the company Harvey works for uses a sales orientation.