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inysia [295]
2 years ago
7

When American Airlines decided to review new ideas aimed at first-class passengers on very long flights, like an ultra high-spee

d Wi-Fi service and 124 channels of high-definition satellite cable TV, their first step in the marketing research process was to ________.A. analyze the information B. develop the research plan C. collect the information D. make the decision
Business
1 answer:
attashe74 [19]2 years ago
3 0

Answer:

define the problem and research objectives.

yw b

You might be interested in
Oslo Company prepared the following contribution format income statement based on a sales volume of 1,000 units (the relevant ra
Paul [167]

Answer:

1. $4.5

2. 45%

3. 55%

4. $4.50

5. $1,800

6. $3,150

7. $1,750

8. 500 units

9.$5,000

10. 2,300 units

11. $5,000

12. 2

13. 1.5%

Explanation:

1. Contribution margin per unit = Unit sales price - Variable cost per unit

• $10 - $5.5 = $4.5

2. Contribution margin ratio = (sales - variable expense) / Sales

• ($10,000 - $5,500) / $10,000

• $4,500/$10,000

•45%

3.Variable expense ratio = variable cost per unit / Sales per unit

•$5.5/$10 = 55%

4. Net operating income @1,000 - Net operating income @1,001

•@1,000 units

Sales (1,000 x 10) $10,000

Variable expense (1,000 x 5.5) $5,500

Contribution margin $4,500

Less: Fixed Cost $2,250

Net operating income $2,250

•@1,001 units

Sales (1,001 x 10) $10,010

Variable expense (1,001 x 5.5) $5,505.50

Contribution margin $4,504.50

Less: Fixed cost $2,250

Net operating income 2,254.50

Therefore, $2,254.50 - $2,250 = $4.50

5. Sales (900 x 10 ) $9,000

Variable expense (900 x 5.5) $4,950

Contribution margin $ 4,050

Less: Fixed cost $2,250

Total net operating income $1,800

6. Sales (900 x 11.50) $10,350

Variable cost (900 x 5.50) $4,950

Contribution margin $5,400

Less: Fixed cost $2,250

Net operating income $3,150

7. Sales (1,250 x 10) $12,500

Variable cost (1,250 x 6) $7,500

Contribution margin $5,000

Less: Fixed cost (2,250 + 1,000) $3,250

Net operating income $1,750

8. Break-even point in unit sales

BEP =Total fixed cost / (sale per unit - variable cost)

BEP = $2,250 / (10-5.5)

BEP = $2,250/$4.5

BEP = 500 units

9.Break-even point in dollar sales

BES = Total fixed expense/contribution margin ratio

BES = $2,250/([10,000-5,500]/10,000)

BES = $2,250/0.45

BES = $5,000

10. Let’s begin with the desired net operating income.

•$8,100 + Fixed cost = Contribution margin / (Sales per unit - Variable cost)

•$8,109 + $2,250 = $10,350/(10-5.50)

•$10,350/4.50

•2,300 units

11.Margin of safety = Projected sales - Break-even sales

MOS = $10,000(1,000 x 10) - $5,000 (as computed above #9)

MOS = $5,000

12. Degree of Operating leverage

DoL = (Sales-Variable cost) / (Sales - Variable cost - Fixed cost)

DoL = ($10,000 - 5,500) / ($10,000 - 5,500 - 2,250)

DoL = $4,500/$2,250

DoL = 2

13. 3% / 2 = 1.5%

• DoL simply signifies how many times the operating profit increase or decrease in relation to sales.

6 0
3 years ago
At Rolce Technologies, the core design team of 10 employees has daily "stand-up" meetings. All the core design team members gath
4vir4ik [10]

Answer: rituals

Explanation: Rites and rituals, which also include habits and ceremonies, together shape the culture of an organization. A ritual is a series of activities that involve actions, words and things, performed in a locked away position and executed in a fixed sequence.

For example, an employee can eat lunch in the shared lunchroom rather than their desk as a form of habit, or spend five minutes after each meeting debriefing the team about what they learned.

Hence from the above we can conclude that the correct option is D.

8 0
3 years ago
Buckshot Electronics is a chain of electronics superstores that is located throughout California. They have 15 locations concent
prisoha [69]

Answer:

Explanation:

Given that:

annual demand = 7800 units

wholesale price = $325

retail price = 399

The per-unit cost for each item = $399 per unit

The annual cost to purchase the items = Annual demand × wholesale price

= annual demand × price of the wholesales

= 7800 × 325

= $2535000

8 0
2 years ago
Marin Products produces three products — DBB-1, DBB-2, and DBB-3 from a joint process. Each product may be sold at the split-off
sattari [20]

Answer:

  MARIN PRODUCTS

Selling after further processing

                                           DBB-1             DBB-2                 DBB-3

unit                                      16,000         24,000                36,000

Sales revenue after

processing                        $1,040,000    $1,200,000       $2,700,000

Joint Cost                          (757,895)          (1,136,842)        (1,705,263)

Separate processing cost  <u>(110,000)  </u>       <u>(44,000) </u>          <u> (66,000)</u>

Net Income                         <u> 172,105    </u>      <u> 10,158        </u>      <u>  928,737</u>

selling at slipt off point

                                           DBB-1             DBB-2                 DBB-3

unit                                      16,000         24,000                36,000

Sales revenue                  $400,000        840,000           1,980,000

Joint Cost                        <u>  (757,895) </u>        <u> (1,136,842)   </u>     <u>(1,705,263)</u>

Net Income                         <u> (357,895)    </u>      <u> (296,842)        </u>    <u> 274,737</u>

Decision : All products should be processed further in order to increase the profit of the company

Allocation of Joint Cost

Cost per unit = $3,600,000/76,000=  $47.37

DBB-1 =   $47.37*16,000 = $757,895

DBB-2 = $47.37*24,000 = $1,136,842

DBB-3 = $47.37*36,000 = $1,705,263

Explanation:

8 0
3 years ago
Neoclassical economists believe that economic growth can be achieved through the increase in the potential level of GDP. This ca
11111nata11111 [884]

Answer:

The correct answer is the option D: All of the above.

Explanation:

To begin with, the neoclassical theory of economic growth is considered to be one of the most well known and important theory in the economics sciences due to the fact that it establishes how the economy can grow and more important what are the key factors that need to be affect in order to that growth happens. Moreover, it states that a steady growth rate can be achieved only by the combination of three major factors that are: the labor, the capital and the technology. That is why that with the purpose to increase the GDP there will be a need in rise the productivity through an investment in human capital, in physical capital and in technology as well.

7 0
3 years ago
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