Question

Dave's firm had grown steadily and the products and systems had become more and more complicated. He had been a star representative and had personally serviced and developed all his accounts. In the past year or so, Dave and his sales colleagues have been changing their approach due to the sales growth and increasing product complexity. Customer relationships are now being handled more and more by ________—whose primary duties are order getting, order taking, or sales support, which is typical of firms experiencing this kind of growth.Select one:a. manufacturer's representativesb. selling teamsc. sales administratorsd. junior sales repse. brokers

Answer 1

Answer:

d. junior sales reps

Explanation:

Having developed the majority of the accounts and experiencing vast growth at the moment, Dave's firm has gone through the hard moments of building up an account base.

Significantly simpler task (but not negligible) is the task regarding the maintenance and customer care of established accounts (order getting, order taking, or sales support). Having that in mind, it is evident that those duties can be taken care of by junior sales representatives.

These representatives are innovative and responsible when it comes to maintaining existing accounts. They know how to perform proper analyses that would help them establish a strong sales connection with a particular account. Also, they can handle diverse account groups, while it is better to keep the customer acquisition process for senior sales reps.