Answer:
a) We want to test the claim that 35% of adults have heard of the new electronic reader, then the system of hypothesis are.:  
Null hypothesis: 
  
Alternative hypothesis: 
  
And is a two tailed test
b)  
  
c)  
  
d) Null hypothesis: 
  
e) Fail to reject the null hypothesis because the P-value is greater than the significance level, alpha.
Step-by-step explanation:
Information provided
n=1562 represent the random sample selected
X=522 represent the people who have heard of a new electronic reader
 estimated proportion of people who have heard of a new electronic reader
 estimated proportion of people who have heard of a new electronic reader
 is the value to verify
 is the value to verify
 represent the significance level
 represent the significance level
z would represent the statistic
 represent the p value
 represent the p value 
Part a
We want to test the claim that 35% of adults have heard of the new electronic reader, then the system of hypothesis are.:  
Null hypothesis: 
  
Alternative hypothesis: 
  
And is a two tailed test
Part b
The statistic for this case is given :
 (1)
 (1)  
Replacing the info given we got:
 
  
Part c
We can calculate the p value using the laternative hypothesis with the following probability:
 
  
Part d
The null hypothesis for this case would be:
Null hypothesis: 
  
Part e
The best conclusion for this case would be:
Fail to reject the null hypothesis because the P-value is greater than the significance level, alpha.