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MakcuM [25]
2 years ago
15

What is the maximum amount your firm can afford to spend to increase customer retention from 61 % to 78 %?

Business
1 answer:
sergij07 [2.7K]2 years ago
7 0

Answer:

$ 636.76

Explanation:

One of the ways firms increase their profits is through customer retention and to do this money must also be spent to continue satisfying the customers. So, without mincing words let's dive straight into the solution to the problem above.

STEP ONE:  determine the margin and use the value to calculate for Customer life time value.

Margin =  [o.f × a.o × r.m] - ycp= [ 1.9 × $527 × 0.6 ] - 44  = $556.78.

where o.f = order frequency, a.o = average order, r.m = retail markup, and ycp =  yearly cost of promotion.

Therefore, the Customer life time value at 61% retention rate is calculated as below;

Customer life time value at 61% retention rate = 556.78 × { 0.61/ 1 + 0.11 - 0.61}.  

Customer life time value at 61% retention rate = $679.2716.

Customer life time value at 78% retention rate = 556.78 × { 0.78/ 1 + 0.11 - 0.78}.

Customer life time value at 78% retention rate = $1316.03

STEP TWO:  determine the maximum amount your firm can afford to spend to increase customer retention from 61 % to 78 %.

Therefore, the maximum amount = Customer life time value at 78% retention rate - Customer life time value at 61% retention rate.

The Maximum amount = 1316.03 - 679.2716 = $ 636.7584 = $ 636.76

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Using the following information, estimate Rogue Outdoors annual or monthly market demand for adult hiking shoes: Number of 18-65
8_murik_8 [283]

Answer:

Rogue Outdoor’s break-even point in units and dollars is 720 units and $72,000 respectively.

Explanation:

In this question we use the formula of break-even point in the unit which is shown below:

= (Fixed expenses) ÷ (Contribution margin per unit)

where,  

Contribution margin per unit = Selling price per unit - Variable expense per unit

= $100 - $50

= $50

Now put these values to the above formula  

So, the value would equal to

= $36,000 ÷ 50 per units

= 720 units

And, the formula of break-even point in dollars which is shown below:

= (Fixed expenses) ÷ (Contribution margin ratio)

where,  

Contribution margin ratio = (Contribution margin ÷ selling price per unit) × 100

where, Contribution margin =  Selling price per unit - Variable expense per unit )

= $100 - $50

= $50

So, the contribution margin ratio = 50%

Now put these values to the above formula  

So, the value would equal to

= $36,000 ÷ 50%

= $72,000

4 0
3 years ago
Goods are complements if an increase in the price of one causes a __________ in the demand for the other
ASHA 777 [7]

Answer: decreases

Explanation: In simple words, complementary goods are those goods which have negative relation with each other in respect of price and demand. The usage of one good is dependent on other in case of complementary relation.

For example - Petrol and petrol car are complementary goods, if the price of petrol increases the demand for petrol cars will decrease.

Hence we can conclude that the right answer to the given problem is decrease.

7 0
3 years ago
Accents Associates sells only one product, with a current selling price of $150 per unit. Variable costs are 30% of this selling
Ksju [112]

Answer:

$65,333

Explanation:

As we know,

Sales price = Variable cost + Contribution cost

Sales price = Variable cost ratio + Contribution margin ratio

100% = 30% + Contribution

Contribution = 100% - 30%

Contribution = 70%

Fixed cost = $19,600

Break even sales = Fixed cost / Contribution margin ratio

Break even sales = $19,600 / 30%

Break even sales = $19,600 / 0.3

Break even sales = $65,333.

8 0
3 years ago
Assume that Live Co. has expected cash flows of $200,000 from domestic operations, 200,000 Swiss francs from Swiss operations, a
jok3333 [9.3K]

Answer:

$559,500

Explanation:

To find Live Co.'s expected dollar cash flows at the end of this year convert the Euro and Swiss francs amounts to dollar using their respective rates and then add all of the dollar amounts.

Swiss francs in dollars:

S = 200,000*0.83 = \$166,000

Euros is dollars:

E = 150,000*1.29 = \$193,500

Dollar cash flow:

C=D+S+E\\C = \$200,000+\$166,000 +\$193,500\\C=\$559,500

The company's expected dollar cash flows are $559,500.

8 0
3 years ago
Tracy company, a manufacturer of air conditioners, sold 200 units to thomas company on november 17, 2016. the units have a list
atroni [7]

and what is the question ?

5 0
3 years ago
Read 2 more answers
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