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VLD [36.1K]
3 years ago
11

Smart tips for selling to business customers include all the following except: a. Emphasize various benefits that meet the diffe

ring needs and interests of each member of the buying center b. Offer fresh insight and ideas in e-mails and other correspondence c. Develop a marketing mix to satisfy the needs of the organization as well as the needs of individual purchasing managers d. Show appreciation by offering desirable gifts to purchasing managers e. Explain how products and services will reduce the firm's risk
Business
1 answer:
Phoenix [80]3 years ago
8 0

Answer:

c. Develop a marketing mix to satisfy the needs of the organization as well as the needs of individual purchasing managers.

Explanation:

  • In order to have smart selling in business, one needs to have an emphasis on the various benefits that are offered by the product to the client.
  • Such as on the sales of A/C one needs to offer insights and ideas to the buying customers, show appreciation by providing gifts to the purchasing managers.
  • Even explain how the products and services can help boost profit. Rather than developing a marketing plan to meet the need of the customers as it is not their concern.
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Farina Foods manufactures a dog food product called Special Scoops. Farina currently has 20,000 bags of Special Scoops in invent
BlackZzzverrR [31]

Answer:

B. process Special Scoops further into Prime Scoops and Canine Sports to increase profits by $37,000.

Explanation:

Calculation to determine what the decision that Farina should make and the reason is

First step is to calculate the Special scoops

Special scoops = 20,000 bags x ($7 - $1.50) - $20,000

Special scoops =20,000 bags x$5.5-$20,000

Special scoops =$110,000-$20,000

Special scoops = $90,000

Second step is to calculate the Prime scoops

Prime scoops = 15,000 bags x $8 + 10,000 bags x $6 - (20,000 bags x $1.50 + $20,000 + $3,000)

Prime scoops =$120,000+$60,000-($30,000+$20,000+$3,000)

Prime scoops = $180,000 - $53,000

Prime scoops = $127,000

Now let calculate the Profit increase

Profit increase =$127,000 - $90,000

Profit increase= $37,000

Therefore the decision that Farina should make and the reason is: PROCESS SPECIAL SCOOPS FURTHER INTO PRIME SCOOPS AND CANINE SPORTS TO INCREASE PROFITS BY $37,000.

5 0
3 years ago
Sterling Hotel uses activity-based costing to determine the cost of servicing customers. There are three activity pools: guest c
Mademuasel [1]

Answer:

Allocated costs= $116.7

Explanation:

Giving the following formula:

The activity rates associated with each activity pool are $8.70 per guest check-in, $18.00 per room cleaning, and $3.00 per served meal (not including food).

Julie Campbell visited the hotel for a 5-night stay. Julie had 6 meals in the hotel during the visit.

<u>To allocated costs, we need to use the following formula:</u>

Allocated MOH= Estimated manufacturing overhead rate* Actual amount of allocation base

Allocated costs= 8.7 + 18*5 + 3*6

Allocated costs= $116.7

5 0
3 years ago
Which of the following conditions ensures that excess profits cannot persist in a perfectly competitive market over the long run
konstantin123 [22]

Answer:

Ease of entry into the market

Explanation:

A perfect competition is characterised by many buyers and sellers of homogenous goods and services.

In the long run, perfect competition make zero economic profit because if firms are making economic profits in the short run , new firms would enter into the industry in the long run. This is made possible because of the ease of entry into the market.

I hope my answer helps you

3 0
3 years ago
nkedIn targets a specific demographic: working professionals. They tend to be older and better educated. Why might advertisers b
eimsori [14]

Answer: Recognition from the class of persons that patronize their product

Explanation:

Linkedln is a site that attracts professionals from different field of study who network amongst themselves, educate each other, share information and jobs for the benefit of others in the same field.

Advertisers might be interested in this group because their target audience are mostly found there. A large mass of individuals use social media now and when many of these professionals want information or persons who can take up roles in openings in their firms they come to linkedln

4 0
3 years ago
Listed below are accounts that appear in financial statements.
Kobotan [32]

Answer:

Dividends  - <em>Statement of Changes  in Retained Earning</em>

Dividends are payments to shareholders from a company's net income. They are derived from the Statement of Changes  in Retained Earning because this is where Net Income is sent to. After they are deducted from Retained Earnings, the Earnings form part of Equity.

Differed Revenue  - <em>Balance Sheet</em>

Differed Revenue refers to money that was received from a customer or client for goods and/or services that have not yet been delivered. The business will treat them as a liability until they are delivered so they will go under Current Liabilities in the Balance Sheet assuming they are to be fulfilled in 12 months or less which is usually the case.

Service Revenue - <em>Income Statement</em>

These are revenue that the business earns for providing a service when their main source of revenue is by selling goods. It is listed in the Income Statement just after Revenue and is added to Revenue to get Total Revenue.

7 0
3 years ago
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