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2 years ago

What are new and innovative ways for CPG companies to gather consumer data?

1 answer:

8 0

The new and innovative ways for CPG companies to gather consumer data is through digital consulting, that is, surveys, monitoring of advertising, clicks and company engagement in the digital environment.

A CPG company is one that manufactures products that are regularly consumed, such as food, medicine, hygiene products, so its main objective is to maximize sales and reach the greatest number of consumers.

To achieve this goal, the company must develop a marketing strategy focused on the profile of its potential audience, their desires and needs.

Digital channels are a means of delivering focused advertising that allows the collection of relevant data to profile the consumer according to:

Demographic data
Geographic data
Consumer interest
Product research

Therefore, digital consulting is a strategy for monitoring and developing a marketing strategy focused on consumer data that will help a company to generate value, competitiveness and market positioning.

Learn more here:

brainly.com/question/8367090

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A decrease in which of the following will increase the current value of a stock according to the dividend growth model?

chubhunter [2.5K]

I had to look for the options and here is my answer:

According to the Dividend Growth Model, a decline in the DISCOUNT RATE will increase the stock's current value. The Dividend Growth Model, or also known as the Gordon Growth Model, is the basis in the calculation of the intrinsic value of a stock not including any conditions of the current market.

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3 years ago

How many pages does a good résumé have?

nasty-shy [4]

B is a reasonable amount of pages. You'll want to be brief in your resume as to not make the employer bored while they are reading it. Just keep the important stuff.

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3 years ago

Read 2 more answers

The internet is playing an important role in helping organizations reduce expenses, because _____.

Ket [755]

The internet is playing an important role in helping organizations reduce expenses, because web applications can be used with minimum costs. For example:e-commerce - buying and selling goods and services over the Internet and fulfills the product information activity using web-sites.

5 0

2 years ago

Phil makes and sells rugs at his roadside stand. His monthly fixed cost for owning the stand is $1035. If he makes and sells 18

ValentinkaMS [17]

Answer:

Total fixed cost = $1035

Rugs sells = 18

Total costs = $1179

Revenue = $558

Total variable cost = Total costs - Total fixed cost

= $1179 - $1035

= $144 for 18 rugs

$Variable\ cost\ per\ rug = \frac{144}{18}$

= $8 per rug

Where,

x represents number of rugs

C(x) = $1035 + 8x ⇒ Cost function

Revenue for 18 rugs = $558

$Revenue\ per\ rug = \frac{558}{18}$

= $31 per rug

R(x) = 31x ⇒ Revenue Function

Profit = revenue - cost

P(x) = 31x - (1035 + 8x)

= 31x - 1035 - 8x

= 23x - 1035 ⇒ Profit Function

6 0

3 years ago

Texteriles Company creates different types of bolts of cloth. These bolts of cloth are made on the same machinery. The textile m

nikdorinn [45]

Answer:

Combination of products shall be:

Denim = 6,000 bolts

Chenille = 240 bolts

Gauze = 1,200 bolts

Explanation:

As provided the machine hours are limited thus, the constraint is machine hours.

Accordingly contribution per machine hour shall be computed.

Denim has contribution of $14 for each 0.5 machine hour, thus, contribution per hour = $\frac{14}{0.5} = 28$

Chenille has contribution of $22 per machine hour

Gauze has contribution of $9 per 0.3 hours, thus contribution per machine hour = $\frac{9}{0.3}$ = $30

According to contribution per hour, ranking of products shall be

Gauze I

Denim II

Chenille III

Therefore, bolts of gauze to be produced = 1,200 that is maximum

Hours required = 1,200 $\times$ 0.3 = 360

Hours remaining = 3,600 - 360 = 3,240

Bolts of Denim to be produced = 6,000 that is maximum

Hours required = 6,000 $\times$ 0.5 = 3,000

Hours remaining = 3,240 - 3,000 = 240

Bolts of Chenille that can be produced = $\frac{240\ hours}{1\ bolt\ per\ hour}$ = 240 bolts

Total contribution in this case

= (1,200 $\times$ $9) + (6,000 $\times$ $14) + (240 $\times$ $22)

= ($10,800 + $84,000 + $5,280)

= $100,080

5 0

3 years ago