Answer:
a mobile ad
Explanation:
GroundTruth launches an ad manager which provides advertisement to its customers on its mobile phones based on the location of the customer. It is a self serving platform for advertisements and easy to operate and use.
The ad manager integrates the visual advertisements into the text messages, applications and also mobile websites and sends to the customers for advertising.
Thus the GroundTruth Ads Manager is an example of a mobile ad.
Answer:
The answer is: Income statement
Explanation:
As she wants to get information on sales and costs, the Income statement is the statement that she should looking for. With the Balance sheet statement, it only shows information on the financial position reporting the firm's assets, liabilities and owner's equity at a specific point in time rather than the sales and costs firgures during the reporting period.
Furthermore, she should opt for Income statement rather than the common-size income statement because the common-size income statement hardly illustrates any trend during the recent years/ reporting periods, instead, it is only shown each revenue and cost items as percentage of total sales in a specific period.
In the income statement, there should be enough information for the new CFO to find trends on revenues and costs (if any) because the revenue and cost items is detailed enough and at least it should be given the comparision between sales & costs of the reporting period versus the firgures of the previous reporting period.
A budget , many people do it
Answer:
D). Resale, Direct Use in Producing Other Products and Use in General Daily Operations
Explanation:
Business Groups represent a group of people who purchase goods and services for resell, new products and daily operations purposes.
Resale Purpose- This include wholesalers and retailers, they purchase these goods and services do not modify them but sell them in order to make profits. These are called Reseller markets
Use in Producing other Products- This include category of Producer markets. They include manufacturing and construction compaines, they buy goods and services for use in producing sellable products to consumers for profit making.
Direct use in General Daily Operations- Those who purchase goods and services for direct use are divided into two categories and they are not for profit making purposes.
- Government Markets- They buy goods and services through bidding processes and they include state, local and federal governments
- Institutional Markets- They include religious organisations among other NGOs who purchase goods an services to ensure community benefits.
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Answer: Differentiation strategy
Explanation: This refers to a strategy that a company uses to create a unique good or service that will separate consumers from the products or services provided by rivals better than or in another way.
Strategy for differentiation is a way of distinguishing a company from the opposition.This strategy is implemented by making innovations through research and development and helps an organisation to prepare a strong customer base fro the future.
Thus, from the above we can conclude that the given case depicts differentiation strategy.