Answer:
standardization
Explanation:
Standardization marketing strategy can be regarded as strategy that use in making a market to be a solution having uniform consistency throughout particular marketing mix. It is the
marketing of products and keeping a uniform image of the product among the varying markets. It should be noted that If an organization sets the marketing objective of maintaining uniformity and strong centralized control over its marketing activities and products, then the organization is choosing standardization strategy
Question Completion:
Choose the correct answer below
(1) in-store customers appear to be middle aged, have higher annual income and live further distance away from a store
(2) in-store customers appear to be generally younger, have lower annual income and live near a store
(3) Online customers appear to be generally younger, have higher annual income and live further distance away from a store
(4) Online customers appear to be middle aged, have lower annual income and live near a store
Answer:
Zeitler's Department Stores
Online and In-store Customers:
According to the parallel coordinates plot, online customers are differentiated from in-store customers in the following ways:
(3) Online customers appear to be generally younger, have higher annual income and live further distance away from a store
Explanation:
Younger persons tend to embrace technology more than their older counterparts. Based on this, they also engage on online purchasing of goods and services instead of visiting the traditional brick-and-mortar stores. With online purchase, a customer is in better control because she can search for the best deals from any location.
Answer:
The marginal return of production of the second worker or marginal product of the second worker is 10 cones.
Explanation:
One worker can make 15 cones of ice cream in an hour.
Two workers can make 25 cones in the same time.
While three workers can make 30 cones in an hour.
The marginal return of the production of the second worker is the contribution of the second worker in the total output.
Marginal return
= 25 cones - 15 cones
= 10 cones
<span>Trade advertising encourages wholesalers and retailers to carry the products of a specific manufacturer.
Trade advertising is the type of advertising which is directed towards the wholesaler or retailer. Trade Advertising is not intended for the consumer. Trade advertising is held by the manufacturer. </span>
