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Leviafan [203]
3 years ago
15

For claims about the product, positioning statements should: ________________a. cite all of the benefits that the brand offers.

b. focus only on the points of differentiation between this brand and others. c. avoid any reference to points of similarity with competitor brands. d. focus on the single, most important value claim.
Business
1 answer:
Eduardwww [97]3 years ago
6 0

Answer:

Letter a is correct.<u> Cite all of the benefits that the brand offers.</u>

Explanation:

A positioning statement can be defined as a tool whose main objective is to align marketing efforts with the brand and the value creation proposal. That is, it is the description of how a product or service will satisfy the needs and desires of the determined target market.

The benefits of this internal tool, is to provide a clearer and more focused vision that will help the brand to position itself in the market. It is a way of declaring the desire for how the brand should be perceived.

Therefore, in a product complaint, it is important to mention all the benefits that the brand offers, so that the purpose of the product's functionality is reinforced and better understood, so that the benefits are valued and the perception of the product is improved.

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A product line is a group of related products produced by one manufacturer they use product lines to gauge trend a find out which markets to target they use whatever is being sold the most and go from there
8 0
3 years ago
Janet is planning to purchase the stock of Mortensen Petro, Inc. She expects the stock to pay a $1.98 dividend next year, and sh
Arada [10]

Answer: Current Price $26.65

Explanation:

Rate of return = 12.5%

dividends = $1.98

Expected Price (in a year from now) Pe= $28

Current price = Pc

R = (Pe - Pc + D)/Pa

0.1250 = (28 - Pc + 1.98)/Pc

28 - Pc + 1.98 = 0.1250Pc

-Pc - 0.1250Pc = - 28 - 1.98

- 1.125Pc = -29.98

 Pc = -29.98/(-1.1250Pc) = 26.64888889

 Pc = $ 26.65

7 0
3 years ago
The​ ________ view of social responsibility is that managers today are employees with a primary responsibility to shareholders a
ira [324]

Answer:

The​ classical view of social responsibility is that managers today are employees with a primary responsibility to shareholders and their single focus should be on generating financial returns.

Explanation:

4 0
1 year ago
Additional sales were made to Larry by Bird in 2018; inventory costing $24,000 was transferred at a price of $40,000. Of this to
Alona [7]

Answer:

$11,200

Explanation:

As not mentioned in the account. It is Assumed that the Larry and Bird are related parties and Bird made a sale at a transfer price of $40,000 with $24,000 cost of inventory.

Bird can only recognize the equity up to the ratio of inventory used or sold by the related party.

As 30% was not consumed then consumption will be 70%, so 70% of the income is realized and it will be recorded.

Equity Income = $40,000 - $24,000 = $16,000

Realized Equity income = $16,000 x 70% = $11,200

* There is some ambiguity in the question given.

7 0
3 years ago
________ occurs when price- and quantity-fixing agreements among producers are implicit. A) Tacit collusion B) A Cournot model C
mash [69]

Answer:

The correct to answer to the following question is option A) Tacit collusion .

Explanation:

Tacit collusion ( which is also know as price leadership ) can be defined as the situation where a dominant firm in the market will set a price and other firms in the market would accept those changes in the price. Here the dominant firm usually sets high price, such that the firms who are least cost efficient would also be able to earn some return.

3 0
3 years ago
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