Melanie's team should create an ad with an attractive image and minimal text.
Option B
<u>Explanation:</u>
Creating an advertisement with relevant and attractive image along with minimal texts like taglines would publicize the brand and would deliver the relevant message or information among the mass audience with ease and efficiency.
The color and contrast are also one of the important element in editing the image that has been selected for an advertising poster as this would readily catch the eyes of the target audience.
Writing a pretty long text would not help as a passerby would never wait and read all the texts. Creating a poster with an attractive image and no text would not give the idea about what the ad is.
Therefore, advertising in outdoor would be created with a catchy image and slogan or tagline.
In the strategy implementation stage, there are certain things done to create and sustain a competitive advantage and this involves the definition of strategic goals.
<h3>What is Competitive Advantage?</h3>
This refers to the business situation whereby a company is able to outperform its competition.
Hence, we can see that when making strategic planning and implementation, there is the planning and making of contingencies for a meeting of set company goals to enhance the competitive advantage.
Read more about competitive advantages here:
brainly.com/question/26514848
Answer:
The bond equivalent yield to maturity = 8.52%
The effective annual yield to maturity of the bond = 8.71%
Explanation:
Here, we start with calculating the yield to maturity YTM using the financial calculator
To find the YTM, we need to put the following values in the financial calculator:
N = 20*2 = 40;
PV = -950;
PMT = [8%/2]*1000 = 40;
FV = 1000;
Press CPT, then I/Y, which gives us 4.26
So, Periodic Rate = 4.26%
Bond equivalent yield = Periodic Rate * No. of compounding periods in a year
= 4.26% * 2 = 8.52%
effective annual yield rate = [1 + Periodic Rate]^(No. of compounding periods in a year) - 1
= [1 + 0.0426]^2 - 1 = 1.0871 - 1 = 0.0871, or 8.71%
If a company spent that much on internet advertising and increased it by 17%, the new amount spent would be $12.87 million.
<h3>How much did the company spend on advertising?</h3>
The amount spent can be calculated as:
= Amount x ( 1 + increase in advertising)
Solving gives:
= 11 million x ( 1 + 17%)
= 11 x 1.17
= $12.87 million
Find out more on advertising expenses at brainly.com/question/24967768.
Answer:
<u>c. $2,018.00</u>
Explanation:
Lower of cost or market is the inventory valuation method which requires to record the inventory at a value lower of
- Initial cost of inventory ( Manufacturing cost or Purchasing cost )
- Market value of the Inventory ( Net realizable value of the market )
Product__Quantity__Cost per unit__Market per unit___ Lower ____Value
Jelly _____150 ______$2.00 ______2.15___________ $2.00____ $300
Jam _____ 370 _____ $2.65 ______2.50 __________ $2.50 ____ $925
Marmalade 260 _____ $3.10 ______3.05 __________ $3.05 ____ $793
Total Value ___________________________________________<u>$2,018</u>
