Answer:
True
Explanation:
Penetration pricing represents a marketing strategy employed by organisations with the goal of attracting customers to new products or services. These products or services are often offered at lower prices specifically to encourage people to test them and thus bring their awareness to the market, in other words, penetrate the market.
At times penetration pricing is not only used to acquaint consumers to a product, it is also used to thin out a competitor's customer base. Specifically, low prices and as stated in the question heavy couponing are strategies that are used to attract a wide number and range of customers to a product.
Lysol therefore, used penetration pricing based on low sales price and heavy couponing to attract consumers to its sanitizing wipes and when a satisfactory result had been achieved, the pricing rose and the couponing reduced. However, the consumer base is already established.
Answer:
Net Income (Loss) = $440,000
Explanation:
Total Fixed Cost = $460000
Total Variable Cost = $11 * 100,000 unit = $1100000
Total Revenue = $20 * 100,ooo unit = $2000000
Contribution Margin = TR- TVC = ($200,000 - $1,100,000) = -$900,000
Net Income = Contribution margin - Total Fixed cost
Net Income (Loss) = $900,000 - $460,000
= $440,000
Answer: $690
Explanation:
The 2018 year- end adjusted balance of Salaries Payable will be calculated as:
= January 1, 2018 balance + Adjustment on December 31, 2018
= $0 + $690
= $690
Note: Salaries accrued at December 31, 2018 will be:
= (Number of days from December 29 - 31) × Salary per day
= 3 × $230
= $690
Therefore, the balance on salaries payable is $690
Answer:
$12,146
Explanation:
The computation of present value of this opportunity cost is shown below:-
Net After tax Operating Profit Per month = Rent space per month × Profit margin on the renting the space percentage
= $1,000 × 30%
= $300
Project is for 4 Years
Total months = 4 × 12
= 48 Months
Interest Rate Per month = 9% ÷ 12
= 0.75%
As per the question the Rent is Received at the start of the month
So Present Value of this opportunity cost = $300 (1 + PVAF (0.75%,47))
= $300 × ( 1 + 39.486)
= $12,145.85
= $12,146
Explanation:
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