If I am planning a local art festival, and the money available for the promotion of the event is low, what I will do is that I will create awareness about the program on the internet using social media. Social media will allow me to advertise the event at no cost at all and will allow the advertisement to reach a good number of people who live at the region where the event will take place.
Answer:
The answer is D.
Explanation:
Competitor intelligence essentially means understanding and learning what's happening in the world outside your business so you can be as competitive as possible. It means learning as much as possible about your industry in general, your competitors, or even your county's particular zoning rules so as to get a better understanding of what the consumers want.
Answer:
$42
Explanation:
APR = 18% , month rate = 18%/12 = 1.5%
Fee for cash advance = 2%
Cash advance of the first day of month = $1,200
Finance charge = Cash advance * (Monthly rate + Advance cash fee)
Finance charge = $1,200*1.5% + $1,200*2%
Finance charge = $18 + $24
Finance charge = $42
So, the approximate total finance charge i will pay on this cash advance for the month is $42
Answer:
B. The company's brand equity
Explanation:
Intangible assets lack a physical presence. They are assets that cannot be touched or seen. Intangible assets are contrasted by tangible assets, which include land, buildings, vehicles, plants, and machinery. Examples of intangible assets include patent brand names, trademarks, or and copyright.
Intangible assets have a use-life of more than one year. They can be created or acquired, just like tangible assets. From the list in the case, The company's cash reserves, company's plant and equipment, and company headquarters are tangible assets because they have a physical presence.