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allochka39001 [22]
3 years ago
14

After reviewing the existing data on seasonal spending by his company's customers, Lucas decided that he needed to collect new i

nformation to address his particular research questions. Lucas will need __________ data to address the questions in his marketing research study.
Business
1 answer:
Dominik [7]3 years ago
5 0

Answer:

Consumer Insights

Explanation:

After reviewing the existing data on seasonal spending by his company's customers, Lucas decided that he needed to collect new information to address his particular research questions. Lucas will need <u>Consumer Insights</u> data to address the questions in his marketing research study.

<u>Consumer insights research does more than tell you about who your customers are and what they do.</u> It reveals why customers behave in certain ways and helps you leverage that to meet your business goals.

This type of market research can help Lucas<u> anticipate consumer needs, spark innovation, personalize your marketing, solve business challenges, and more.</u>

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Margin of safety Amount by which sales can decrease before a loss is incurred.

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As a renter, it is safe to assume that when you decide to move out of the rental property,a. you need not inform the owner in ad
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C I think is the answer
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Which of the following is a problem associated with the rational method of developing questionnaire items?
7nadin3 [17]

Answer:

2. Participants might give socially desirable or false answers rather than honest ones because the questions are transparent.

Explanation:

A questionnaire comprises of questions in open-ended or closed-ended formats used to effectively get informations from a selected sample size in a specific period of time. When designed correctly or properly, questionnaires can be used to gather user data(thoughts, views, opinions) in a short period of time.

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8 0
3 years ago
Publicity is part of a company's
Verdich [7]

Answer:

promotion mix.

Explanation:

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Publicity is part of a company's promotion mix. It is a strategy that a business uses to market its brand in the market. A promotion mix is a combination of different marketing approaches that marketers use to reach a wide range of target audiences.

4 0
3 years ago
You have the following rates of return for a risky portfolio for several recent years. Assume that the stock pays no dividends.
grandymaker [24]

Answer:

The geometric average return for the period 2.60%.

Explanation:

Note: The data in this question are merged together. They are therefore sorted before answering the question. See the attached pdf file for the complete question with the sorted data.

Also note: See the attached excel file for the calculation of the return for each year.

In the attached excel file, return is calculated using the following formula:

Return = (Current year price - Previous year price) / Previous year price

The formula for calculating the geometric average return is given as follows:

Geometric average return = [(1 + R1)(1 + R2)(1 + R3)...(1 + Rn)]^(1/n) – 1 ……….. (1)

Where;

Ri = Return over the years I, where i = 1, 2, 3, …. n

n = number of years = 3

R1 = 2012 return = 0.10

R2 = 2013 return = -0.0727272727272727

R3 = 0.0588235294117647

Substituting the values into equation (1), we have:

Geometric average return = ((1 + 0.10)(1 - 0.0727272727272727)(1 + 0.0588235294117647))^(1/3) – 1

Geometric average return = (1.10 * 0.927272727272727 * 1.0588235294117647)^(1/3) – 1

Geometric average return = 1.07999999999999^0.333333333333333 - 1

Geometric average return = 1.02598556800602 - 1

Geometric average return = 0.02598556800602 = 0.0260, or 2.60%

Therefore, the geometric average return for the period 2.60%.

Download pdf
<span class="sg-text sg-text--link sg-text--bold sg-text--link-disabled sg-text--blue-dark"> pdf </span>
<span class="sg-text sg-text--link sg-text--bold sg-text--link-disabled sg-text--blue-dark"> xlsx </span>
7 0
4 years ago
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