A billboard with a built-in camera snapped pictures of passersby and posted them on the billboard with the notification of "Pers
on of Interest Identified" to promote a new show on citizen-surveillance. The category of media the billboard falls into is ________. interactive television(iTV) out of home media webisodes branded entertainment advergames
From the given case/scenario, we can state that the type of media under which billboard tends to fall into is Outdoor advertising. Outdoor advertising or out-of-home advertising which is also known as or referred to as out of home media or the outdoor media, it is the advertising that tends to reach the consumers or customers while the individuals are still outside their homes.
