Answer:
1. Marketing a product with making an advertisement with a high paid cast requires a high level of expenditure. This type of sales promotion is considered an effective but expensive.
2. Sales promotion plays a vital role in the trade channel and also in business markets as by promoting a product the customer and consumer comes to know about the product and its features by which it can differentiate it with other similar products and if the promotion is effective the consumer demand will increase and thus both the consumers and customers will buy the product.
3. Integrated Marketing Communication (IMC) is considered a risky tool for sales promotion because in this method an organisation coordinates with many channels to spread their message which is risky because according to a survey almost 70% of the messages lost their initial meaning while reaching the third channel.
Explanation:
1. Marketing a product with making an advertisement with a high paid cast requires a high level of expenditure. This type of sales promotion is considered an effective but expensive.
2. Sales promotion plays a vital role in the trade channel and also in business markets as by promoting a product the customer and consumer comes to know about the product and its features by which it can differentiate it with other similar products and if the promotion is effective the consumer demand will increase and thus both the consumers and customers will buy the product.
3. Integrated Marketing Communication (IMC) is considered a risky tool for sales promotion because in this method an organisation coordinates with many channels to spread their message which is risky because according to a survey almost 70% of the messages lost their initial meaning while reaching the third channel.
Answer:
<u><em>accrual; no cash payment; do not</em></u>
<u><em>Explanation:</em></u>
Indeed, accrual accounting uses adjusting entries to reflect economic reality, that is, it tells the actual financial position of the company such that even when there is no cash payment involved in the transaction.
Thus, profits may not necessarily equal cash over a period.
Answer:
Unfavorable (increases taxable income).
Explanation:
$200,000-$50,000=$150,000Unfavorable (increases taxable income)
Book income would be $150,000 less than taxable income because the company increased its reserve for warranties by $200,000 and then went ahead to deduct $50,000 on its tax return related to warranty payments made during the year which is why the impact on taxable income compared to pretax book income of the book-tax difference that results from these two events will be $150,000 Unfavorable (increases taxable income).
Answer:
The price/earnings ratio is closest to 21.79
Explanation:
Price / Earning ratio is used to assess the owner`s appraisal of share value. The higher the ratio the more confident that the shareholders have on company's future performance.
Price / Earning ratio = Market price of Share ÷ Earnings per share
= $61 ÷ $2.80
= 21.79
Answer:
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