Answer:
Conducting a SWOT analysis
Decide on the objective of your SWOT analysis. ...
Research your business, industry and market. ...
List your business's strengths. ...
List your business's weaknesses. ...
List potential opportunities for your business. ...
List potential threats to your businessStep 1: Identify strategic alternatives.
Remember that your strengths and weaknesses are internal to your company, while opportunities and threats are external to your company. Once you've pared these factors down, it's time to identify strategic alternatives.