As a product moves into the market maturity stage of its life cycle, the marketing manager should expect the market to move toward pure competition.
Maturity is the time when sales start to plateau from the boom. At this point, companies start cutting prices to remain competitive in the face of increased competition.
Maturation occurs after introduction and growth. Maturity is the longest stage in the product life cycle. At this stage, sales growth starts to decline. The company reaches a high point in the demand cycle. and promotional strategies have minimal impact on revenue growth. December 20, 2021
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<u>Solution and Explanation:</u>
1. the Yield to maturity
FV = 1,000
PMT = FV multiply with Coupon rate
, PMT = 1,000 multiply with 0.1 = 100
N = 5
, PV = -1,197.93
CPT I/Y
I/Y = 5.380166647
Therefore, the Yield to maturity = 5.380166647%
Where: FV – fair value, PV – Present value
2. Current yield = Coupon payment divided by Price
Current yield = 100 divided by 1,197.93
By solving we get,
Current yield = 0.08347733173
Therefore, the Current yield = 8.347733173%
Answer:
D. $45,000
Explanation:
The computation of the contribution margin for the Orlando store is
= Total sales × contribution margin percentage - Gainesville sales × contribution margin percentage
= $250,000 × 32% - $100,000 × 35%
= $80,000 - $35,000
= $45,000
Contribution margin is come from deducting Gainesville contribution margin from the total contribution margin
