Question

Local adaptation is typically preferred by managers who are charged with making the international business successful in their countries, whereas managers at the headquarters of multinational companies value global consistency because it simplifies decisions. True or false?

Answer 1

Answer: True

Explanation:

To maintain the competitive advantage of the business the managers of international business adapt to local adaptation strategy. International markets have different languages and culture it is necessary to promote business in the local language to reach the target market accordingly.

The multinational companies have their offices, distribution and production in different countries but they maintain same set of policies and procedures which makes decision making quick and easier. Through this way they maintain the global consistency.