In nuclear fission, heavy nuclear disintegrate into smaller nuclei when bombarded with particles such as neutrons. Fission reaction is common among nuclei having a high atomic number such as plutonium and uranium.
Fusion occurs between two light nuclei such as hydrogen or helium. It involves the combination of two lighter elements to give a heavier element with the release of tremendous amount of energy.
A good example is cigarretes they try to scare you into not smoking by telling you all of the downsides of smoking like lung cancer and i guess that would be fear appeal